| Department | Business |
| Knowledgment area | Market Research and Commercialisation |
| Research | Research group Investigación en Marketing Aplicado |
| Research lines | No data available from Curriculum Management System at UDC. (SUXI). |
| Contacto | UDC directory |
| Orcid id0000-0001-9477-9235 ResearcherIDM-5379-2015 Scopus57192589246 | |
This section shows the teaching given in degrees, masters and other officers studies in last 6 years.
| Subject and involved studies | Type | Distance hours | Total hours |
|---|---|---|---|
| Commercial Distribution | Compulsory | 0 | 81 |
| Final Year Dissertation | Compulsory | 0 | 1 |
| Final Year Dissertation | Compulsory | 0 | 13 |
|
Final Year Dissertation
Concurrent Programme of Studies for Degree in Technical Architecture and Degree in Business Studies
|
Compulsory | 0 | 1.5 |
| Market Research | Optional | 0 | 25 |
| Master's Dissertation | Compulsory | 0 | 24 |
| Strategic Management through Business Simulation | Compulsory | 0 | 22 |
| Work Placement | Optional | 0 | 3 |
| Work Placement | Compulsory | 0 | 13 |
| Subject and involved studies | Type | Distance hours | Total hours |
|---|---|---|---|
|
Commercial Distribution
Concurrent Programme of Studies for Degree in Business Management and Administration and Degree in Law
Degree in Bussiness Administration
|
Compulsory | 0 | 105 |
|
Final Year Dissertation
Degree in Economics
|
Compulsory | 0 | 8 |
|
Final Year Dissertation
Concurrent Programme of Studies for Degree in Business Management and Administration and Degree in Law
Degree in Bussiness Administration
|
Compulsory | 0 | 56 |
|
Human Resources and Managerial Skills in Fashion Firms
BA Degree in Fashion Industry Management
|
Compulsory | 0 | 27 |
|
Introduction to Marketing
Concurrent Programme of Studies for Degree in Business Management and Administration and Degree in Law
Degree in Bussiness Administration
|
Compulsory | 0 | 19 |
|
Master's Dissertation
Master in Business Administration
|
Compulsory | 0 | 6 |
|
Pricing and Distribution of Animation and Video Games
Degree in Digital Creation, Animation and Video Games
|
Optional | 0 | 31.5 |
|
Strategic Management through Business Simulation
Master in Business Administration
|
Compulsory | 0 | 22 |
| Subject and involved studies | Type | Distance hours | Total hours |
|---|---|---|---|
|
Business
Degree in Audiovisual Communication
|
Core | 0 | 8 |
|
Business Game
Master in Business Administration
|
Compulsory | 0 | 22 |
|
Commercial Distribution
Concurrent Programme of Studies for Degree in Business Management and Administration and Degree in Law
Degree in Bussiness Administration
|
Compulsory | 0 | 67 |
|
Marketing
Engineering Degree in Industrial Design and Product Development
|
Compulsory | 0 | 40 |
|
Pricing and Distribution of Animation and Video Games
Degree in Digital Creation, Animation and Video Games
|
Optional | 0 | 31.5 |
|
Product and Market
Master's Degree in Industrial Design Engineering
|
Compulsory | 0 | 14 |
| Subject and involved studies | Type | Distance hours | Total hours |
|---|---|---|---|
|
Business
Degree in Audiovisual Communication
|
Core | 0 | 21 |
|
Business Game
Master in Business Administration
|
Compulsory | 0 | 15 |
|
Commercial Distribution
Concurrent Programme of Studies for Degree in Business Management and Administration and Degree in Law
Degree in Bussiness Administration
|
Compulsory | 0 | 75 |
|
Final Year Dissertation
Concurrent Programme of Studies for Degree in Business Management and Administration and Degree in Law
Degree in Bussiness Administration
|
Compulsory | 0 | 4 |
|
Pricing and Distribution of Animation and Video Games
Degree in Digital Creation, Animation and Video Games
|
Optional | 0 | 31.5 |
|
Product and Market
Master's Degree in Industrial Design Engineering
|
Compulsory | 0 | 18 |
|
Work Placement
Degree in Economics
|
Optional | 0 | 6 |
|
Work Placement
Degree in Bussiness Administration
|
Optional | 0 | 3 |
| Subject and involved studies | Type | Distance hours | Total hours |
|---|---|---|---|
|
Commercial Distribution
Concurrent Programme of Studies for Degree in Business Management and Administration and Degree in Law
Degree in Bussiness Administration
|
Compulsory | 0 | 117 |
|
Final Year Dissertation
Concurrent Programme of Studies for Degree in Business Management and Administration and Degree in Law
Degree in Bussiness Administration
|
Compulsory | 0 | 2.66 |
|
Final Year Dissertation
Concurrent Programme of Studies for Degree in Technical Architecture and Degree in Business Studies
Concurrent Programme of Studies for Degree in Tourism and Degree in Business Science
Degree in Business Studies
|
Compulsory | 0 | 2.66 |
|
Market Research
Concurrent Programme of Studies for Degree in Business Management and Administration and Degree in Law
Degree in Bussiness Administration
|
Compulsory | 0 | 50 |
|
Product and Market
Master's Degree in Industrial Design Engineering
|
Compulsory | 0 | 18 |
| Subject and involved studies | Type | Distance hours | Total hours |
|---|---|---|---|
|
Commercial Distribution
Concurrent Programme of Studies for Degree in Business Management and Administration and Degree in Law
Degree in Bussiness Administration
|
Compulsory | 0 | 114 |
|
Strategic Marketing of Video Games
Master´s Degree in Designs, Development and Marketing of Videogames
|
Compulsory | 0 | 38 |
Defined tutoring by teacher for 2025/2026 academic course.
| Quarter | Day | Site |
|---|---|---|
| 1st quarter |
Monday
10:00 a 14:00 |
MS Teams o en el Despacho 219A, previa cita solicitada por email |
| 1st quarter |
Tuesday
10:00 a 13:00 |
MS Teams o en el Despacho 113A, previa cita solicitada por email. |
| 2nd quarter |
Friday
10:00 a 14:00 |
MS Teams o en el Despacho 219A, previa cita solicitada por email |
Directed or codirected by current teacher since 2013 year.
| Consumers and payment methods: implications of the April 28 blackout in Spain |
| Influencers and the beauty consumer |
| Nido: Business plan of an indie videogames’ distribution company |
| Purchase decision process in consumers with special dietary characteristics: consumers with diabetes. |
| Social Media and Sustainable Fashion: Ecoalf, Stella McCartney and Patagonia. |
| The influence of reviews on the second-hand clothing sales app Vinted |
| Business plan for the fitness sector |
| Business model for the commercialization of wooden furniture |
| Tomorrow's Automotive sector |
Select merit type and year to query research merits.
O TALENTIÑO FERROLTERRA 2025: GESTIÓN, ADMINISTRACIÓN Y COMUNICACIÓN
| Funding entity | XABIER PEREZ VIZCAINO |
| Main researches | JOAQUIN ENRIQUEZ DIAZ-BEGOÑA ALVAREZ GARCIA- VERONICA CRESPO PEREIRA-JOSE MARIA LOSADA LOPEZ-LUCIA MATO LOPEZ-EVA SANCHEZ AMBOAGE |
| Type | Contrato |
| Dates | From 04/02/2025 to 04/05/2025 |
O TALENTIÑO FERROLTERRA 2024: GESTION, ADMINISTRACION Y COMUNICACIÓN
| Funding entity | XABIER PEREZ VIZCAINO |
| Main researches | BEGOÑA ALVAREZ GARCIA-VERONICA CRESPO PEREIRA-JOAQUIN ENRIQUEZ DIAZ-JOSE MARIA LOSADA LOPEZ-EVA SANCHEZ AMBOAGE |
| Type | Contrato |
| Dates | From 04/04/2024 to 04/07/2024 |
HUELLA DE EMPLEO
| Funding entity | FUNDACION KNOWCOSTERS |
| Main researches | JOSE LOPEZ RODRIGUEZ- JOSE MARIA LOSADA LOPEZ |
| Type | Contrato |
| Dates | From 01/03/2024 to 01/03/2025 |
INFORME TECNICO SOBRE O APOIO AO EMPRENDEMENTO, AUTOEMPREGO E ECONOMIA SOCIAL EN GALICIA
| Funding entity | TECAD OPOSICIONES |
| Main researches | MARIA DEL CARMEN GAGO CORTES- JOSE MARIA LOSADA LOPEZ |
| Type | Contrato |
| Dates | From 13/12/2023 to 13/04/2024 |
Ayuda para la consolidación y estructuración de unidades de investigación competitivas del sistema gallego de I+D+i (GRC 2020): Grupo C+D (ED431C 2020/26)
| Funding entity | Consellería de Innovación e Industria |
| Main researches | Emma Mª Iglesias Vázquez |
| Type | Proyecto Programas Autonomicos |
| Dates | From 01/01/2020 to 31/12/2023 |
Apoio para a elaboración do Plan de Acción para o proxecto Mainstreaming Responsible lnnovation in European S3 (MARIE)
| Funding entity | Axencia Galega de Innovación |
| Main researches | Paulino Montes Solla, J. Andrés Faíña Medín, Jesús López Rodríguez, Antonio García Lorenzo, José María Losada-Lopez |
| Type | Contrato |
| Dates | From 03/11/2019 to 30/11/2019 |
Aproximación á metodoloxía da Estratexia Metropolitana de Innovación (InnovaCM)
| Funding entity | AYUNTAMIENTO DE A CORUÑA |
| Main researches | Jesús López Rodríguez y Domingo Calvo Dopico |
| Type | Contrato |
| Dates | From 01/01/2018 to 31/12/2018 |
Asesoramiento en el Plan de Innovación Balidea 2020: Golfcapp. Descubrimiento de clientes, definición del producto y estrategia de entrada al mercado del visualizador de imagenes golfcapp para mejorar la práctica del swing. Empresa Balidea Consulting and Programming S.L.
| Funding entity | Programa Innova Peme, financiado con cargo al FEDER de la GAIN (Galician Innovation Agency) |
| Main researches | J. Andres Faíña, Antonio Garcia-Lorenzo, Paulino Montes-Sollla, José María Losada Lopez, Sergio Ramirez Lopez |
| Type | Contrato |
| Dates | From 15/06/2018 to 15/11/2018 |
Identificación e selección de boas practicas de investigación e innovación responsable (Responsible Research and Innovation) en el Proyecto MARIE (Main Streaming Responsible Research and Innovation in Europe)
| Funding entity | Axencia Galega de Innovacion (Galician Innovation Agency, GAIN) |
| Main researches | J. Andres Faíña, Antonio Garcia-Lorenzo, Jesus Lopez Rodriguez, Paulino Montes Solla, José María Losada López |
| Type | Contrato |
| Dates | From 02/01/2018 to 21/12/2018 |
Ayudas para la mejora, creación, reconocimiento y estructuración de agrupaciones estratégicas del Sistema Universitario de Galicia (S.U.G.): Red de Investigación Interuniversitaria (ECOBAS)
| Funding entity | Xunta de Galicia, Consellería de Innovación,Industria e Comercio |
| Main researches | Carlos Hervés Beloso |
| Type | Proyecto Programas Autonomicos |
| Dates | From 01/01/2018 to 31/12/2020 |
Ayuda para la consolidación y estructuración de unidades de investigación competitivas del sistema gallego de I+D+i (GRC 2016): Grupo C+D (ED431C2016-007)
| Funding entity | Consellería de Innovación e Industria |
| Main researches | Emma Mª Iglesias Vázquez |
| Type | Proyecto Programas Autonomicos |
| Dates | From 01/01/2016 to 31/12/2020 |
Ayudas para la mejora, creación, reconocimiento y estructuración de agrupaciones estratégicas del Sistema Universitario de Galicia (S.U.G.): Red de Investigación Interuniversitaria (ECOBAS)
| Funding entity | Xunta de Galicia, Consellería de Innovación,Industria e Comercio |
| Main researches | Carlos Hervés Beloso |
| Type | Proyecto Programas Autonomicos |
| Dates | From 01/01/2015 to 31/12/2017 |
AudienceLab
| Funding entity | CLAG-Cluster Audiovisual de Galicia |
| Main researches | Cristina Calvo Porral y Andrés Faíña |
| Type | Contrato |
| Dates | From 01/11/2014 to 31/03/2015 |
Delivering Policy Analysis on the Performance of Cohesion Policy 2011 (continuación)
| Funding entity | Comisión Europea |
| Main researches | José Andrés Faíña Medín y Jesús López-Rodríguez |
| Type | Contrato |
| Dates | From 01/01/2013 to 31/12/2013 |
Delivering Policy Analysis on the Performance of Cohesion Policy 2011
| Funding entity | COMISIÓN EUROPEA |
| Main researches | José Andrés Faíña Medín y Jesús López-Rodríguez |
| Type | Contrato |
| Dates | From 01/03/2011 to 01/04/2012 |
Neophobia and seaweed consumption: Effects on consumer attitude and willingness to consume seaweed
| Authors | Chema Losada-Lopez, D. Calvo Dopico, Faíña, Andrés |
| Journal | International Journal of Gastronomy and Food Science Vol. 24 (pages 100338 to 100338) |
| DOI | https://doi.org/10.1016/j.ijgfs.2021.100338 |
Can Marketing help in tackling Food Waste?: Proposals in Developed Countries
| Authors | Cristina Calvo-Porral, José Andrés Faiña Medín, Chema Losada Lopez |
| Journal | JOURNAL OF FOOD PRODUCTS MARKETING |
| DOI | https://doi.org/10.1080/10454446.2017.1244792 |
Consumers' quality evaluation of a new food product: evedence from seaweeds in Spanish market
XXXI International Marketing Conference AEMARK 2019
International
| Authors | Chema Losada-Lopez, Andres Faina, Paulino Montes-Solla |
| Place | Cáceres (España) |
Game Theory and Edible Seaweed: Improving Information and overcome Neophobia in Western Countries
International Food Marketing Research Symposium (IFMRS) 2018
International
| Authors | José Andrés Faiña Medín, Chema Losada-Lopez, Paulino Montes-Solla |
| Organization | Institute of Food Products Marketing, University of Tampa (USA) |
| Place | Bournemouth (Reino Unido) |
La comunicación persuasiva en los nuevos productos de alimentación: el uso de la digura de los chefs en la credibilidad de la información
III simposio internacional sobre gestión de la comunicación. La innovación de la innovación. Del medio al contenido predictivo
International
| Authors | Chema Losada-Lopez, Paulino Montes-Solla, José Andrés Faiña Medín |
| Organization | Facultad de Economía y Empresa |
| Place | Coruña, A (España) |
Innovación y Emprendimiento: Ordenando el rompecabezas de la Nueva Gestión Empresarial de la Innovación
XXXI Congreso Anual de la Academia Europea de Dirección y Economía de la Empresa (AEDEM)
International
| Authors | José Andrés Faiña Medín, Chema Losada-Lopez, Paulino Montes-Solla |
| Organization | Academia Europea de Dirección y Economía de la Empresa (AEDEM) |
| Place | Madrid (España) |
Innovación y Emprendedurismo: Ordenando el rompecabezas de la nueva gestión empresarial de la innovación.
6th Iberian Conference on Entrepreneurship (CIEM 2016)
International
| Authors | José Andrés Faiña Medín, Chema Losada-Lopez, Paulino Montes-Solla |
| Organization | Iberian Conference on Entrepreneurship |
| Place | Coruña, A (España) |
Academic or management positions held by teacher.