| Department | Business |
| Knowledgment area | Market Research and Commercialisation |
| Contacto | UDC directory |
| Orcid id0000-0002-9453-8551 ResearcherIDABI-4824-2020 Scopus55227389300 | |
This section shows the teaching given in degrees, masters and other officers studies in last 6 years.
| Subject and involved studies | Type | Distance hours | Total hours |
|---|---|---|---|
| Commercial Distribution | Compulsory | 0 | 50 |
| Final Year Dissertation | Compulsory | 0 | 25 |
| Final Year Dissertation | Compulsory | 0 | 16 |
| Financial Marketing | Compulsory | 0 | 14 |
| Global Trends in Fashion: Digital Transformation and Sustainability | Core | 0 | 21 |
| Master's Dissertation | Compulsory | 0 | 8 |
| Work Placement | Compulsory | 0 | 24 |
| Workshop 4: Fashion Product Planning, Design and Management | Optional | 0 | 7 |
| Workshop 5: Coolhunting and Collections Management | Optional | 0 | 7 |
| Subject and involved studies | Type | Distance hours | Total hours |
|---|---|---|---|
|
Commercial Distribution
Concurrent Programme of Studies for Degree in Business Management and Administration and Degree in Law
Degree in Bussiness Administration
|
Compulsory | 0 | 33 |
|
Final Year Dissertation
Concurrent Programme of Studies for Degree in Business Management and Administration and Degree in Law
Degree in Bussiness Administration
|
Compulsory | 0 | 24 |
|
Financial Marketing
Master's in Banking and Finance
|
Compulsory | 0 | 10 |
|
Global Trends in Fashion: Digital Transformation and Sustainability
BA Degree in Fashion Industry Management
|
Core | 0 | 31.5 |
|
Master's Dissertation
Master's in Banking and Finance
|
Compulsory | 0 | 14.5 |
|
Work Placement
BA Degree in Fashion Industry Management
|
Compulsory | 0 | 12 |
|
Workshop 4: Fashion Product Planning, Design and Management
BA Degree in Fashion Industry Management
|
Optional | 0 | 7 |
|
Workshop 5: Coolhunting and Collections Management
BA Degree in Fashion Industry Management
|
Optional | 0 | 7 |
| Subject and involved studies | Type | Distance hours | Total hours |
|---|---|---|---|
|
Commercial Distribution
Concurrent Programme of Studies for Degree in Business Management and Administration and Degree in Law
Degree in Bussiness Administration
|
Compulsory | 0 | 33 |
|
Final Year Dissertation
Concurrent Programme of Studies for Degree in Business Management and Administration and Degree in Law
Degree in Bussiness Administration
|
Compulsory | 0 | 32 |
|
Financial Marketing
Master's in Banking and Finance
|
Compulsory | 0 | 10 |
|
Global Trends in Fashion: Digital Transformation and Sustainability
BA Degree in Fashion Industry Management
|
Core | 0 | 10.5 |
|
Master's Dissertation
Master's in Banking and Finance
|
Compulsory | 0 | 6 |
|
Workshop 4: Fashion Product Planning, Design and Management
BA Degree in Fashion Industry Management
|
Optional | 0 | 7 |
|
Workshop 5: Coolhunting and Collections Management
BA Degree in Fashion Industry Management
|
Optional | 0 | 7 |
| Subject and involved studies | Type | Distance hours | Total hours |
|---|---|---|---|
|
Commercial Distribution
Concurrent Programme of Studies for Degree in Business Management and Administration and Degree in Law
Degree in Bussiness Administration
|
Compulsory | 0 | 16 |
|
Final Year Dissertation
Concurrent Programme of Studies for Degree in Business Management and Administration and Degree in Law
Degree in Bussiness Administration
|
Compulsory | 0 | 48 |
|
Financial Marketing
Master's in Banking and Finance
|
Compulsory | 0 | 10 |
|
Global Trends in Fashion: Digital Transformation and Sustainability
BA Degree in Fashion Industry Management
|
Core | 0 | 10.5 |
|
Master's Dissertation
Master's in Banking and Finance
|
Compulsory | 0 | 12 |
| Subject and involved studies | Type | Distance hours | Total hours |
|---|---|---|---|
|
Commercial Distribution
Concurrent Programme of Studies for Degree in Business Management and Administration and Degree in Law
Degree in Bussiness Administration
|
Compulsory | 0 | 16 |
|
Final Year Dissertation
Concurrent Programme of Studies for Degree in Business Management and Administration and Degree in Law
Degree in Bussiness Administration
|
Compulsory | 0 | 56 |
|
Final Year Dissertation
Degree in Economics
|
Compulsory | 0 | 8 |
|
Financial Marketing
Master's in Banking and Finance
|
Compulsory | 0 | 10 |
|
Fundamental Rights in Business Organization
Master's in Business Legal Advising
|
Compulsory | 0 | 15 |
|
Global Trends in Fashion: Digital Transformation and Sustainability
BA Degree in Fashion Industry Management
|
Core | 0 | 10.5 |
|
Master's Dissertation
Master's in Banking and Finance
|
Compulsory | 0 | 6 |
| Subject and involved studies | Type | Distance hours | Total hours |
|---|---|---|---|
|
Commercial Distribution
Concurrent Programme of Studies for Degree in Business Management and Administration and Degree in Law
Degree in Bussiness Administration
|
Compulsory | 0 | 29 |
|
Final Year Dissertation
Concurrent Programme of Studies for Degree in Business Management and Administration and Degree in Law
Degree in Bussiness Administration
|
Compulsory | 0 | 40 |
|
Financial Marketing
Master's in Banking and Finance
|
Compulsory | 0 | 10 |
|
Fundamental Rights in Business Organization
Master's in Business Legal Advising
|
Compulsory | 0 | 15 |
|
Global Trends in Fashion: Digital Transformation and Sustainability
BA Degree in Fashion Industry Management
|
Core | 0 | 31.5 |
|
Master's Dissertation
Master's in Banking and Finance
|
Compulsory | 0 | 6 |
Defined tutoring by teacher for 2024/2025 academic course.
| Quarter | Day | Site |
|---|---|---|
| 1st quarter |
Friday
10:00 a 13:00 |
MS Teams previa cita solicitada por email |
| 2nd quarter |
Monday
15:00 a 17:00 |
MS Teams previa cita solicitada por email |
| 2nd chance |
Friday
10:00 a 13:00 |
MS Teams previa cita solicitada por email |
| Quarter | Day | Site |
|---|---|---|
| 1st quarter |
Friday
09:00 a 10:00 |
MS Teams previa cita solicitada por email |
| 2nd quarter |
Monday
15:00 a 17:00 |
TEAMS previa cita via email |
| 2nd chance |
Friday
09:00 a 10:00 |
MS Teams previa cita solicitada por email |
Directed or codirected by current teacher since 2013 year.
| Exploring Marketing 5.0: Business implications of implementing AI systems in the retail sector |
| La acción social de la empresa. El caso de la inversión en la comunidad del Grupo Inditex |
| The second-hand fashion market in Spain. Resale B2C and C2C and rental |
| Business Plan for Partnership Products at Nanos e-commerce |
| Corporate sustainability reporting: A case on Inditex |
| Defashion: a conceptual framework for degrowth in the fashion industry |
| From sustainable fashion to circular fashion. Case studies: Ecoalf and elPulpo |
| Life cycle analysis in the textile industry. A useful tool for sustainability in fashion? |
| Omnichannel and sustainabilty challenges in food retail |
| Sustainable finance and the new regulations |
| Zara business proposal for sustainability Pop-up retail and new inmersive platform |
| Enviromental analysis, business model and financial risks in the textile-fashion-industry |
| Foundations as a corporate social responsibility tool for financial entities: The case of 'La Caixa' Foundation |
| Impact of Covid-19 on automotive supply chains |
| Omnichannel strategies in fashion. The Gucci case |
| Crowdfunding Fintech: A global vision of participatory financing |
| Digital distribution platforms of Video on Demand (VOD) |
| Fashion e-commerce. Social media as a business strategy |
| Financial services innovation. Development of FinTech's sector and P2P services in China |
| Sharing economy platforms for foreign language learning: the case of Spain |
| Sustainable development and business sustainability |
| Sustainable Supply Chain Management: The importance of Sustainability in Globalized and Complex Supply Chains |
| The development of a sustainable fashion brand. Fundamentals and implementation |
| The digital transformation of the art market |
| Corporate Social Responsibility and Sustainability in the Automotive Industry. Volkswagen as a Case Study |
| Influence of the sensorial merchandising on the consumer at the point of sale |
| Online Banking in Spain: evolution and status of the issue |
| Partnerships for sustainability in the fashion industry |
| Sustainable reverse logistics |
| Sustainable supermarkets: comparative analysis of Mercadona and Covirán |
| The impact of digital transformation in the fashion industry |
| Circular Economy. A proposal for the future for Spain and Europe |
| Distribution strategies of food producers. Grupo Siro case study |
| Fintech in Spain: current situation and future perspectives |
| Sustainability in the food sector |
| Sustainable management of the food distribution supply chain: Mercadona Case |
| The challenge of sustainability in the textile-fashion sector |
| CSR, Financial Performance and Reputation |
| Direct sale in Spain: characterization, recent evolution and future proposal. Grupo Planeta as a case study |
| E-commerce |
| Omnichannel integration in the field of fast fashion |
| The art market in Spain: main magnitudes, legal framework and interveners |
| The commercial distribution in the sector of the feeding in Spain. Comparative study of Mercadona and Eroski. |
| The Corporate Social Responsability in the textile sector: Inditex's case study. |
| The Impact of Big Data on Business Management: Opportunities and Threats |
| The Mercadona business model: Total quality and interprovider system |
| Comparative analysis of corporate social responsibility strategies: Inditex and H&M (2013-2015) |
| Corporate Governance and Results of the Companies |
| Corporate Social Responsibility in the energy industry: Repsol's case (2013-2015) |
| E-commerce in the spanish economy: Typology, legal framework, main magnitudes and trends. |
| Ethics and CSR in Spanish banking: theoretical information and current situation of the institutions |
| The evolution of sustainability reporting by Gas Natural Fenosa: indicators and stakeholders (2009-2013) |
| The Impact of New Techonoligies on the shopping experience in brick-and-mortar stores |
| The Pharmaceutical Industry in Spain. Competitive environment, recent evolution and trends |
| Corporate Social Responsibility in TV Channels: Atresmedia and its corporate foundation as a case study |
| CSR and fashion: a comparative analysis of Inditex Group and Mango (2012) |
| How Shared Value creation is taking Corporate Social Responsibility one step further. Google as a Case Study |
| Corporate Social Responsibility and Repsol: from corporate reporting to the reactions of stakeholders |
| Corporate Social Responsibility at Acciona: a business group pioneering sustainability (2010-2012) |
Select merit type and year to query research merits.
Assessing the collective impact of Canadian grantmaking foundations projects in response to socio-economic issues and environmental challenges
| Funding entity | Social Sciences and Humanities Research Council of Canada (SSHRC) / Conseil de Recherches en Sciences Humaines du Canada (CRSH) |
| Main researches | Jean-Marc Fontan and Peter R. Elson |
| Type | Proyecto Internacional |
| Dates | From 01/05/2018 to 30/04/2024 |
Rede de Investigación Interuniversitaria
| Funding entity | Xunta de Galicia, Consellería de Cultura, Educación e Ordenación Universitaria |
| Main researches | Carlos Hervés Beloso |
| Type | Proyecto Programas Autonomicos |
| Dates | From 24/10/2018 to 30/11/2020 |
Ayudas para la mejora, creación, reconocimiento y estructuración de agrupaciones estratégicas del Sistema Universitario de Galicia (S.U.G.): Red de Investigación Interuniversitaria (ECOBAS)
| Funding entity | Xunta de Galicia, Consellería de Innovación,Industria e Comercio |
| Main researches | Carlos Hervés Beloso |
| Type | Proyecto Programas Autonomicos |
| Dates | From 01/01/2018 to 31/12/2020 |
Diseño de un plan de innovaciones organizativas
| Funding entity | Fundación Universidad de Oviedo (FUO) |
| Main researches | Marta Rey Garcia |
| Type | Contrato |
| Dates | From 23/11/2016 to 22/03/2017 |
Cátedra Inditex de Sostenibilidad de la UDC (antes de Responsabilidad Social)
| Funding entity | Industria de Diseño Textil S.A. (Inditex) |
| Main researches | Marta Rey García |
| Type | Contrato |
| Dates | From 01/09/2016 to 31/08/2025 |
Desarrollo, innovación y comercialización de programas y servicios
| Funding entity | Fundación Universidad de Oviedo (FUO) |
| Main researches | Marta Rey García |
| Type | Contrato |
| Dates | From 01/06/2015 to 31/12/2015 |
Ayudas para la mejora, creación, reconocimiento y estructuración de agrupaciones estratégicas del Sistema Universitario de Galicia (S.U.G.): Red de Investigación Interuniversitaria (ECOBAS)
| Funding entity | Xunta de Galicia, Consellería de Innovación,Industria e Comercio |
| Main researches | Carlos Hervés Beloso |
| Type | Proyecto Programas Autonomicos |
| Dates | From 01/01/2015 to 31/12/2017 |
Social Innovation and Civic Engagement (ITSSOIN)
| Funding entity | Union Europea |
| Main researches | Marta Rey García |
| Type | Proyecto UE |
| Dates | From 01/03/2014 to 28/02/2017 |
Marketing e innovación social. Consecuencias de los acuerdos de cooperación empresa-organización no lucrativa sobre el bienestar de la sociedad.
| Funding entity | Ministerio de Economía y Competitividad |
| Main researches | Luis Ignacio Álvarez González y María José Sanzo Pérez (Universidad de Oviedo) |
| Type | Proyecto Programas Nacionales |
| Dates | From 01/01/2014 to 31/12/2016 |
Soporte a la implementación de mejoras organizativas en la FUO, segunda fase
| Funding entity | Fundación Universidad de Oviedo (FUO) |
| Main researches | Marta Rey García |
| Type | Contrato |
| Dates | From 01/07/2014 to 31/01/2015 |
Rede de Investigación Interuniversitaria
| Funding entity | Xunta de Galicia, Consellería de Cultura, Educación e Ordenación Universitaria |
| Main researches | Carlos Hervés Beloso |
| Type | Proyecto Programas Autonomicos |
| Dates | From 08/10/2014 to 31/12/2017 |
Ayuda para la consolidación y estructuración de unidades de investigación competitivas del sistema gallego de I+D+i del año 2013: Grupo de investigación Jean Monnet de competencia y desarrollo en la UE: C+D Group
| Funding entity | Consellería de Cultura, Educación e Ordenación Universitaria |
| Main researches | Emma Iglesias Vazquez |
| Type | Proyecto Programas Autonomicos |
| Dates | From 01/01/2013 to 31/12/2015 |
Soporte a la implementación de mejoras organizativas en la FUO, primera fase
| Funding entity | Fundación Universidad de Oviedo |
| Main researches | Directora |
| Type | Contrato |
| Dates | From 01/09/2013 to 31/12/2013 |
Asesoramiento en la formulación de la política de colaboraciones
| Funding entity | Fundación Príncipe de Asturias |
| Main researches | Directora |
| Type | Contrato |
| Dates | From 01/03/2013 to 30/06/2013 |
EUFORI- Study on foundations supporting research and innovation in the EU: Quantitative and qualitative assessment, comparative analysis, trends and potential
| Funding entity | COMISIÓN EUROPEA |
| Main researches | Investigadora principal |
| Type | Proyecto UE |
| Dates | From 08/06/2012 to 08/06/2014 |
Propuestas de mejoras organizativas
| Funding entity | Fundación Universidad de Oviedo |
| Type | Contrato |
| Dates | From 09/01/2012 to 12/07/2014 |
Elaboración código de buen gobierno
| Funding entity | Fundación Universidad de Oviedo |
| Type | Contrato |
| Dates | From 09/01/2012 to 12/07/2014 |
Cátedra Inditex de Responsabilidad Social de la UDC
| Funding entity | Industria de Diseño Textil S.A. (Inditex) |
| Main researches | Marta Rey García |
| Type | Contrato |
| Dates | From 01/09/2012 to 31/08/2015 |
Cátedra Inditex de Responsabilidad Social de la UDC
| Funding entity | INDITEX, S.A. |
| Type | Contrato |
| Dates | From 11/01/2011 to 01/07/2027 |
El papel del marketing en la estrategia de RSC y en sus consecuencias sobre los resultados empresariales. Las fundaciones como elemento para materializar el compromiso social de las empresas españolas
| Funding entity | Ministerio de Ciencia e Innovación |
| Main researches | María José Sanzo Pérez(Universidad de Oviedo) |
| Type | Proyecto Programas Nacionales |
| Dates | From 01/01/2010 to 31/12/2012 |
Organización Empresarial en Economías de Desarrollo Tardío: un estudio dinámico y comparado del Grupo Urquijo (BOLDE)
| Funding entity | Ministerio de Ciencia e Innovación |
| Main researches | Nuria Puig Raposo (UCM) |
| Type | Proyecto Programas Nacionales |
| Dates | From 01/01/2010 to 31/12/2012 |
Instituto de Análisis Estratégico de Fundaciones
| Funding entity | Fundaciones Telefónica, Banco Santander, Marcelino Botín, ONCE, Rafael del Pino, Ramón Areces |
| Main researches | Investigadora principal |
| Type | Contrato |
| Dates | From 01/12/2009 to 28/02/2011 |
Collective social entrepreneurship for sustainable impact: a framework proposal
| Authors | Vanessa Mato-Santiso, Marta Rey-García |
| Journal | World Review of Entrepreneurship, Management and Sustainable Development Vol. 15 Num. 1-2 (pages 10 to 28) |
Social interactions between non-profit organization and key stakeholders: using an omni-channel communication strategy influence on the loyalty of episodic volunteers?
| Authors | Vanessa Mato-Santiso, Marta Rey-García, María José Sanzo-Pérez |
| Journal | 13th Iberian Conference on Information Systems and Technologies (CISTI) (pages 1 to 5) |
Why foundations flourish: a comparative policy framework to understand policy support for foundations across countries.
| Authors | Marta Rey-García |
| Journal | Journal of Comparative Policy Analysis: Research and Practice. |
Traceability for Sustainability¿Literature Review and Conceptual Framework.
| Authors | Garcia-Torres, S., Albareda, L., Marta Rey-García, Seuring, S. |
| Journal | Supply Chain Management: An International Journal. Vol. 24 Num. 1 (pages 85 to 106) |
Nonprofit organizations at the crossroads of offline fundraising and social innovation: The influence of promoter behavior on the success of donationbased crowdfunding through digital platforms
| Authors | Noelia Salido-Andrés, Marta Rey-García, Luis Ignacio Álvarez-González, Rodolfo Vázquez Casielles |
| Journal | Lecture Notes in Electrical Engineering Vol. 505 (pages 946 to 952) |
| DOI | https://doi.org/10.1007/978-3-319-91334-6_130 |
Determinants of success of donation-based crowdfunding through digital platforms: The influence of offline factors
| Authors | Noelia Salido-Andrés, Marta Rey-García, Luis Ignacio Álvarez-González, Rodolfo Vázquez Casielles |
| Journal | CIRIEC-España, Revista de Economía Pública, Social y Cooperativa Vol. 95 (pages 119 to 141) |
Collective social enterprises for social innovation: Understanding the potential and limitations of cross-sector partnerships in the field of work integration
| Authors | Marta Rey-García, Nuria Calvo, Vanessa Mato-Santiso |
| Journal | Management Decision Vol. 57 Num. 6 (pages 1415 to 1440) |
| DOI | https://doi.org/10.1108/md-01-2017-009 |
Foundations in Spain: An International Comparison of a Dynamic Nonprofit Subsector.
| Authors | Marta Rey-García |
| Journal | AMERICAN BEHAVIORAL SCIENTIST Vol. 62 Num. 13 (pages 1869 to 1888) |
To found or to fund? Comparing the performance of corporate and non-corporate foundations
| Authors | Marta Rey-García, María José Sanzo-Pérez, Luis Ignacio Álvarez-González |
| Journal | NONPROFIT AND VOLUNTARY SECTOR QUARTERLY Vol. 47 Num. 3 (pages 514 to 536) |
Nonprofit organizations at the crossroads of offline and online fundraising in the digital era: The influence of the volume of target beneficiaries on the success of donation-based crowdfunding through digital
| Authors | Noelia Salido-Andrés, Marta Rey-García, Luis Ignacio Álvarez-González, Rodolfo Vázquez Casielles |
| Journal | 13th Iberian Conference on Information Systems and Technologies (CISTI) (pages 1 to 5) |
| DOI | https://doi.org/10.23919/cisti.2018.8399343 |
El impacto de las organizaciones del tercer sector como innovación social en España. Nuevas soluciones para la asistencia a dependientes, la inserción laboral de vulnerables, la educación financiera y la museología social.
| Authors | Marta Rey-García, Vanessa Mato-Santiso, Noelia Salido-Andrés |
| Journal | REVISTA ESPAÑOLA DEL TERCER SECTOR |
Business-Led Social Innovation in the Work Integration Field: The Role of Large Firms and Corporate Foundations
| Authors | Marta Rey-García, Vanessa Mato-Santiso |
| Journal | Business and Management Research Vol. 6 Num. 1 |
Effective Disclosure in the Fast-Fashion Industry: from Sustainability Reporting to Action.
| Authors | Garcia-Torres, S., Marta Rey-García, Albareda, L. |
| Journal | Sustainability Vol. 9 Num. 12 (pages 2256 to 2282) |
Lights and Shadows of Business-Nonprofit Partnerships: The Role of Nonprofit Learning and Empowerment in this Ethical Puzzle.
| Authors | María José Sanzo-Pérez, Luis Ignacio Álvarez-González, Marta Rey-García |
| Journal | Sustainability Vol. 9 Num. 8 (pages 1410 to 1410) |
The impact of professionalization and partnerships on nonprofit productivity
| Authors | María José Sanzo-Pérez, Marta Rey-García, Luis Ignacio Álvarez-González |
| Journal | THE SERVICE INDUSTRIES JOURNAL Vol. 37 Num. 11-12 (pages 783 to 799) |
| DOI | https://doi.org/10.1080/02642069.2017.1353976 |
Back to Basics. Revisiting the relevance of beneficiaries for evaluation and accountability in nonprofits.
| Authors | Marta Rey-García, Kellie C. Liket, Luis Ignacio Álvarez-González, MAAS, Karen |
| Journal | Nonprofit Management & Leadership Vol. 27 Num. 4 (pages 493 to 511) |
| DOI | https://doi.org/10.1002/nml.21259 |
The Drivers of Voluntary Transparency in Nonprofits: Professionalization and Partnerships with Firms as Determinants.
| Authors | María José Sanzo-Pérez, Marta Rey-García, Luis Ignacio Álvarez-González |
| Journal | Voluntas: International Journal of Voluntary and Nonprofit Organizations Vol. 28 Num. 4 (pages 1595 to 1621) |
Business-nonprofit partnerships as a driver of internal marketing in nonprofit organizations. Consequences for nonprofit performance and moderators.
| Authors | Luis Ignacio Álvarez-González, Nuria García-Rodríguez, Marta Rey-García, María José Sanzo-Pérez |
| Journal | BRQ-BUSINESS RESEARCH QUARTERLY Vol. 20 Num. 2 (pages 112 to 123) |
Social Marketing, web 2.0 and donation-based crowdfunding in Spain:"Microdonaciones" and "haces falta" digital platforms as a case study
| Authors | Noelia Salido Andrés, Marta Rey-García |
| Journal | Public and Nonprofit Marketing Cases Journal |
[Book review] José Camilo Dávila, Carlos Dávila, Lina Grisales and David Schnarch, Business Goals and Social Commitment: Shaping Organizational Capabilities, Colombia's Fundación Social, 1984- 2011, Bogotá, Ediciones Uniandes, 2014, 208 pp.
| Authors | Marta Rey García |
| Journal | REVISTA DE HISTORIA INDUSTRIAL Vol. 25 Num. 62 (pages 239 to 242) |
Museología para la Innovación Social: Una experiencia de regeneración territorial en la periferia europea
| Authors | Marta Rey-García, Noelia Salido-Andrés, Mª José Sanzo Pérez, Luis Ignacio Álvarez-González |
| Journal | PERIFÉRICA |
How to encourage social innovations: a resource-based approach
| Authors | Mª José Sanzo Pérez, Luis Ignacio Álvarez González, Marta Rey García |
| Journal | THE SERVICE INDUSTRIES JOURNAL (pages 430 to 447) |
| DOI | https://doi.org/10.1080/02642069.2015.1015517 |
Business-Nonprofit Partnerships: a new form of collaboration in a corporate responsibility and social innovation context
| Authors | Mª José Sanzo Pérez, Luis Ignacio Álvarez González, Marta Rey García, Nuria García-Rodríguez |
| Journal | SERVICE BUSINESS Num. 9 (pages 611 to 636) |
| DOI | https://doi.org/10.1007/s11628-014-0242-1 |
Business-nonprofit partnerships: Do their effects extend beyond the charitable donor-recipient model?
| Authors | Mª José Sanzo Pérez, Luis Ignacio Álvarez González, Marta Rey García, Nuria García-Rodríguez |
| Journal | NONPROFIT AND VOLUNTARY SECTOR QUARTERLY Vol. 44 Num. 2 (pages 379 to 400) |
| DOI | https://doi.org/10.1177/0899764013517770 |
Why Aren't Evaluations Working and What to Do About it: A Framework for Negotiating Meaningful Evaluation in Nonprofits
| Authors | Kellie C. Liket, Marta Rey-García, Karen E.H. Mass |
| Journal | AMERICAN JOURNAL OF EVALUATION Vol. 35 Num. 2 (pages 171 to 188) |
| DOI | https://doi.org/10.1177/1098214013517736 |
The evolution of national fundraising campaigns in Spain: nonprofit organizations between the State and emerging civil society
| Authors | Marta Rey García, Luis Ignacio Álvarez González, Ricard VALLS-RIERA |
| Journal | NONPROFIT AND VOLUNTARY SECTOR QUARTERLY (pages 300 to 321) |
Globalization and the Organisation of Family Philanthropy: a case of isomorphism?
| Authors | Marta Rey-García, Nuria Puig-Raposo |
| Journal | BUSINESS HISTORY Vol. 55 Num. 2 (pages 1019 to 1046) |
| DOI | https://doi.org/10.1080/00076791.2012.744591 |
The untapped potential of marketing for evaluating the effectiveness of nonprofit organizations: a framework proposa
| Authors | Marta Rey García, Luis Ignacio Álvarez González, Laurentino Bello Acebrón |
| Journal | INTERNATIONAL REVIEW ON PUBLIC AND NONPROFIT MARKETING Vol. 10 Num. 2 (pages 87 to 102) |
| DOI | https://doi.org/10.1007/s12208-012-0085-1 |
Filantropía y participación cívica en el albor del siglo XXI
| Authors | Marta Rey García |
| Journal | INFORMACIÓN COMERCIAL ESPAÑOLA |
Perceptions of top management commitment to innovation and R&D - marketing relationship effectiveness: Do they affect CSR?
| Authors | María Jose Sanzo, Luis Ignacio Álvarez, Marta Rey, Nuria García |
| Journal | Annals of Public and Cooperative Economics Vol. 83 Num. 3 (pages 383 to 405) |
| DOI | https://doi.org/10.1111/j.1467-8292.2012.00468.x |
Assessing and Advancing Foundation Transparency: corporate foundations as a case study
| Authors | Marta Rey-García, Javier Martin-Cavanna, Luis Ignacio Álvarez-González |
| Journal | The Foundation Review Vol. 4 Num. 3 (pages 77 to 89) |
Reinventarse o malvivir. De la importancia y de la urgencia de rediseñar el modelo de gestión de la cultura en España
| Authors | Marta Rey García |
| Journal | NUEVA REVISTA DE POLÍTICA, CULTURA Y ARTE (pages 12 to 19) |
Beyond Corporate Social Responsibility: Foundations and global retailers
| Authors | Marta Rey García |
| Journal | Documentos de trabajo de la Cátedra Fundación Ramón Areces de Distribución Comercial. Oviedo: Universidad de Oviedo. DOCFRADIS 1206 |
Foundations and social economy: conceptual approaches and socio-economic relevance
| Authors | Marta Rey García, Luis Ignacio Álvarez González |
| Journal | CIRIEC-España, Revista de Economía Pública, Social y Cooperativa (pages 61 to 80) |
Buen gobierno y rendición de cuentas en las fundaciones empresariales españolas: un análisis comparativo de prácticas de transparencia
| Authors | Marta Rey García, Javier Martín Cavanna |
| Journal | Revista de Responsabilidad Social de la Empresa Vol. 3 Num. 1 (pages 129 to 163) |
Philanthropy and Social Investing: Blueprint 2011 by Lucy Bernholz
| Authors | Marta Rey García |
| Journal | ALLIANCE |
Understanding the Organized Philanthropic Activities of Entrepreneurial Families
| Authors | Marta Rey García, Nuria Puig Raposo |
| Journal | BUSINESS AND ECONOMIC HISTORY ON-LINE (FORMERLY BUSINESS AND ECONOMIC HISTORY Vol. 8 (pages 1 to 30) |
Las fundaciones culturales en la España contemporánea: de la transición al siglo XXI
| Authors | Marta Rey García |
| Journal | REVISTA ESPAÑOLA DEL TERCER SECTOR Num. 12 (pages 17 to 40) |
Las fundaciones culturales en la España Contemporánea: de la transición al siglo XXI
| Authors | Marta Rey García |
| Journal | NUEVA REVISTA DE POLÍTICA, CULTURA Y ARTE Num. 123 (pages 46 to 57) |
La filantropía doméstica en doce países europeos: el estado de la cuestión investigadora y el caso de España
| Authors | Marta Rey García |
| Journal | REVISTA ESPAÑOLA DEL TERCER SECTOR (pages 17 to 40) |
In search of the holy grail of impact
| Authors | Marta Rey García |
| Journal | ALLIANCE Vol. 12 Num. 4 (pages 17 to 21) |
La gestión de las fundaciones en el siglo XXI. Retos, tendencias y una hoja de ruta
| Authors | Marta Rey García |
| Journal | REVISTA ESPAÑOLA DEL TERCER SECTOR Num. 6 (pages 37 to 54) |
Sistemas de evaluación del desempeño organizativo e impacto social de las fundaciones. Utilidades del marketing no lucrativo
| Authors | Marta Rey García |
| Journal | PERSPECTIVAS DEL SISTEMA FINANCIERO Num. 91 (pages 9 to 28) |
¿Qué esperan los estudiantes de las universidades socialmente responsables? Propuesta de un cuadro de mando orientado a sus expectativas
| Authors | Marta Rey García, Ana Felgueiras, Noelia Salido Andrés |
| Publishing | Fundación Conocimiento y Desarrollo (CYD), (España) |
| ISBN | 000-00-000-0000-0 |
El sector fundacional español. Datos básicos
| Authors | Marta Rey García, Luis Ignacio Álvarez González |
| Publishing | Asociación Española de Fundaciones, (España) |
| ISBN | M-26.005-2011 |
Cómo evaluar los resultados de las organizaciones no lucrativas: de las buenas intenciones al impacto
| Authors | Marta Rey García |
| Publishing | Fundación Compromiso Empresarial, (España) |
| ISBN | 13 978-84-613-5963-9 |
Los proyectos prácticos de la Cátedra Inditex-UDC de Sostenibilidad como experiencia innovadora en el ámbito de la educación para la sostenibilidad
| Authors | Vanessa Mato-Santiso. Marta Rey-García. Noelia Salido-Andrés. Obdulia Taboadela |
| Book |
Contextos universitarios transformadores: construíndo espazos de aprendizaxe. III Xornadas de Innovación Docente Publishing: Universidade da Coruña. ISBN: 978-84-9749-712-1 |
| Pages | From 359 to 374 |
Social Marketing for Social Innovation: the employment plan of the Spanish Red Cross as a case study
| Authors | Marta Rey-García. Vanessa Mato-Santiso |
| Book |
Case Studies on Social Marketing: a global perspective Publishing: Springer. ISBN: 978-3-030-04842-6 |
| Pages | From 161 to 170 |
Social Innovation for Filling the Resource-Needs Gap in Social Services: New Governance Arrangements.
| Authors | Marta Rey-García. Ana Felgueiras. A. Bauer. T. Einarsson. G. Cancellieri |
| Book |
Social innovation: comparative perspectives Publishing: Routledge (Taylor & Francis Group). ISBN: 978-1-138-06836-0 |
| Pages | From 104 to 129 |
The Role of Civil Society Organizations in Social Innovation as an Example of the New Social Marketing
| Authors | Begoña Álvarez-García. Luis Ignacio Álvarez-González. Marta Rey-García. Noelia Salido-Andrés. María José Sanzo-Pérez |
| Book |
Case Studies on Social Marketing: a global perspective Publishing: Springer. ISBN: 978-3-030-04842-6 |
| Pages | From 171 to 181 |
The challenges of digital transformation for fast-fashion brands: a proposal for an operational tool to measure omni-channel integration
| Authors | Marta Rey-García. Ana Regueiro Otero. Vanessa Mato-Santiso |
| Book |
Advances in National Brand and Private Label Marketing Publishing: Springer. ISBN: 978-3-319-92084-9 |
| Pages | From 95 to 103 |
La Omnicanalidad en las Organizaciones no lucrativas: estado de la cuestión
| Authors | Vanessa Mato-Santiso. Marta Rey-García. María José Sanzo-Pérez |
| Book |
Nuevos horizontes del marketing y de la distribución comercial Publishing: Cátedra Fundación Ramón Areces de Distribución Comercial, Universidad de Oviedo. ISBN: 978-84-8367-622-6 |
| Pages | From 57 to 78 |
La transformación digital de la distribución comercial: la tienda física, de caja brick and mortar a nodo omnicanal
| Authors | Marta Rey-García. Elena Lirola-Walton. Vanessa Mato-Santiso |
| Book |
Marketing Insights: la respuesta del comercio a las tendencias de comportamiento social del consumidor Publishing: KRK Ediciones. ISBN: 978-84-8367-582-3 |
| Pages | From 297 to 320 |
Spain Country Report
| Authors | Marta Rey García. Luis Ignacio Álvarez González |
| Book |
EUFORI Study Publishing: Publications Office of the European Union. ISBN: 978-92-79-48436-0 |
| Pages | From 1081 to 1136 |
La Cátedra Inditex de Responsabilidad Social de la Universidade da Coruña como experiencia de colaboración universidad-empresa
| Authors | Marta Rey García |
| Book |
Informe CYD 2013. La contribución de las universidades españolas al desarrollo Publishing: Fundación CYD. ISBN: 13 978-84-697-0600-8 |
| Pages | From 224 to 224 |
La responsabilidad social de las organizaciones no lucrativas¿, en: Perspectivas en el estudio de la Responsabilidad Social Corporativa. Aplicaciones prácticas en Uruguay y España
| Authors | Marta Rey-García. Ana Felgueiras |
| Book |
Perspectivas en el estudio de la Responsabilidad Social Corporativa. Aplicaciones prácticas en Uruguay y España Publishing: Grupo Magro Editores. ISBN: 978-9974-8491-1-2 |
| Pages | From 259 to 280 |
Innovación docente en el marco de la colaboración Empresa - Universidad: La Cátedra Inditex de Responsabilidad Social de la Universidad de A Coruña
| Authors | Noelia Salido-Andrés. Ana Isabel Do Rego Felgueiras. Marta Rey-García |
| Book |
Haciendo balance de los cambios docentes en el ámbito de la empresa y la estrategia empresarial. ACEDE Publishing: Ediciones de la Universidad de Oviedo. ISBN: 978-84-16046-29-4 |
| Pages | From 34 to 34 |
Filantropía, familia, empresa: cómo convertirlas en un triángulo virtuoso
| Authors | Marta Rey García |
| Book |
La Suerte de Dar Publishing: Plataforma Editorial. ISBN: 978-84-15750-58-1 |
| Pages | From 179 to 201 |
El comercio justo en la distribución comercial española: perspectivas de futuro
| Authors | Luis Ignacio Álvarez González. Mª José Sanzo Pérez. Marta Rey García |
| Book |
Distribución comercial y comportamiento del consumidor Vol. - Publishing: Cátedra Fundación Ramón Areces de Distribución Comercial, Universidad de Oviedo. ISBN: 978-84-8367-302-7 |
| Pages | From 17 to 31 |
The State of Giving Research in Europe. Household Donations to Charitable Organizations in Twelve European Countries
| Authors | Marta Rey García |
| Book |
The State of Giving Research in Europe. Household Donations to Charitable Organizations in Twelve European Countries Vol. - Publishing: Pallas Publications (Amsterdan University Press). ISBN: 978-90-8555-009-9 |
| Pages | From 52 to 65 |
Stakeholder relationship marketing in nonprofit organizations: towards omnichannel strategies
| Autor | Vanessa Mato Santiso |
| Director/s | Marta Rey García; Maria Jose Sanzo Perez |
| Scope | Facultad de Economía y Empresa |
| Qualification | Sobresaliente Cum Laude |
Social marketing and digital platforms: donation-based crowdfunding campaigns
| Autor | Noelia Salido Andrés |
| Director/s | Marta Rey García; Rodolfo Vázquez Casielles |
| Scope | Facultad de Economía y Empresa |
| Qualification | Sobresaliente Cum Laude |
Propuesta del Plan de Actuación como herramienta para la valoración del desempeño en las fundaciones españolas
| Autor | Francisco José Rodríguez Díaz |
| Director/s | Mercedes Rodríguez Paredes, Profesora Titular de Escuela Universitaria, Departamento de Economía Financiera y Contabilidad II, Facultad de Ciencias Económicas y Empresariales, Universidad Complutense de Madrid |
| Scope | Facultad de Ciencias Económicas y Empresariales, Universidad Complutense de Madrid |
| Qualification | Sobresaliente Cum Laude |
Survival dynamic of strategic alliances for work integration
XXIX CONGRESO DE ACEDE
International
| Authors | N. Calvo, Rey García, M., Vanessa Mato-Santiso |
| Place | Coruña, A (España) |
Social interactions between non-profit organization and key stakeholders: using an omni-channel communication strategy influence on the loyalty of episodic volunteers?
CISTI'2019 - 14th Iberian Conference on Information Systems and Technologies
International
| Authors | Vanessa Mato-Santiso, Marta Rey-García, María José Sanzo-Pérez |
| Place | Coimbra (Portugal) |
Omni-channel strategies used by non-profit organizations to contact with key stakeholders: A systematic review
9th International European Research Network on Philanthropy (ERNOP)
International
| Authors | Vanessa Mato-Santiso, Marta Rey-García, María José Sanzo-Pérez |
| Place | Basilea (Suiza) |
How can the use of an omnichannel communication strategy influence the loyalty of episodic volunteers?
XXXI International Marketing Conference AEMARK 2019
International
| Authors | Vanessa Mato-Santiso, Marta Rey-García, María José Sanzo-Pérez |
| Place | Cáceres (España) |
Can omni-channel management be used by non-profits to increase the loyalty of episodic volunteers?
9th International European Research Network on Philanthropy (ERNOP)
International
| Authors | Vanessa Mato-Santiso, Marta Rey-García, María José Sanzo-Pérez |
| Place | Basilea (Suiza) |
Systematic review of omni-channel strategies in non-profit organizations
XXIX Congreso de ACEDE
National
| Authors | Vanessa Mato-Santiso, Marta Rey-García, María José Sanzo-Pérez |
| Place | Coruña, A (España) |
Donation-based crowdfunding for charitable causes via digital platforms: campaign factors explaining their success
WG4 REJIES-COST International PhD Seminar
International
| Authors | Noelia Salido-Andrés, Marta Rey-García, Luis Ignacio Álvarez-González, Rodolfo Vázquez Casielles |
| Place | Sevilla (España) |
Factors inherent to the design of DCF campaigns via digital platforms determining their sucess
4th REGIONAL HELIX CONFERENCE: REGIONAL ENTREPRENEURIAL ECOSYSTEMS AND SUSTAINABILITY: RETHINKING THE HELIX
International
| Authors | Noelia Salido-Andrés, Marta Rey-García, Luis Ignacio Álvarez-González, Rodolfo Vázquez Casielles |
| Place | Porto (Portugal) |
Donation-based crowdfunding for charitable causes via digital platforms: campaign factors explaining their success
9th International European Research Network on Philanthropy (ERNOP)
International
| Authors | Noelia Salido-Andrés, Marta Rey-García, Luis Ignacio Álvarez-González, Rodolfo Vázquez Casielles |
| Place | Basilea (Suiza) |
CAMPAIGN FACTORS DETERMINING THE SUCCESS OF DONATION-BASED CROWDFUNDING FOR CHARITABLE CAUSES VIA DIGITAL PLATFORMS
XXXI Congreso Internacional de Marketing AEMARK 2019
International
| Authors | Noelia Salido-Andrés, Marta Rey-García, Luis Ignacio Álvarez-González, Rodolfo Vázquez Casielles |
| Place | Cáceres (España) |
Estrategias omnicanal en el sector no lucrativo: estado de la cuestión
IX Reunión Científica de la Cátedra Fundación Ramón Areces de Distribución Comercial
International
| Authors | Vanessa Mato-Santiso, Marta Rey-García, María Jose Sanzo |
| Organization | Universidad de Oviedo (UNIOVI) |
| Place | Oviedo (España) |
Systematic Review of Omnichannel Strategies in Nonprofit Organizations: Antecedents, Organizational Drivers and Consequences on Stakeholders
13th International Conference of the International Society for Third-Sector Research (ISTR)
International
| Authors | Vanessa Mato-Santiso, Marta Rey-García, María Jose Sanzo |
| Place | Ámsterdam (Países Bajos) |
Omnichannel management of episodic volunteering by Nonprofit Organizations: achieving an efficient two-way communication
13th International Conference of the International Society for Third-Sector Research (ISTR)
International
| Authors | Vanessa Mato-Santiso, Marta Rey-García |
| Place | Ámsterdam (Países Bajos) |
The challenges of digital transformation for fast-fashion brands: a proposal for an operational tool to measure omni-channel integration
V Research on National Brand & Private Label Marketing International Conference (NB&PL)
International
| Authors | Marta Rey-García, Ana Regueiro Otero, Vanessa Mato-Santiso |
| Organization | Universidad Oberta de Catalunya |
| Place | Barcelona (España) |
Los proyectos prácticos de la Cátedra Inditex-UDC de Sostenibilidad como experiencia innovadora en el ámbito de la educación para la sostenibilidad
III Jornadas de Innovación Docente
National
| Authors | Vanessa Mato-Santiso, Marta Rey-García, Noelia Salido-Andrés, Obdulia Taboadela |
| Organization | UNIVERSIDADE DA CORUÑA (UDC) |
| Place | Coruña, A (España) |
Managing multi-level tensions in cross-sector collaborations for social services innovation: a dynamic perspective on telecare
6th Biennial International Symposium on Cross-Sector Social Interactions (CSSI 2018)
International
| Authors | Marta Rey-García, Ana Felgueiras, Vanessa Mato-Santiso |
| Place | Copenhague (Dinamarca) |
Nonprofit organizations at the crossroads of offline and online fundraising in the digital era: the influence of the volume of target beneficiaries on the success of donation-based crowdfunding through digital platforms
13th Iberian Conference on Information Systems and Technologies (CISTI 2018)
International
| Authors | Noelia Salido-Andrés, Marta Rey-García, Luis Ignacio Álvarez-González, Rodolfo Vázquez Casielles |
| Place | Cáceres (España) |
Nonprofit organizations at the crossroads of offline fundraising and social innovation: The influence of promoter behavior on the success of donation-based crowdfunding through digital platforms
Regional HELIX 2018 Conference
International
| Authors | Noelia Salido-Andrés, Marta Rey-García, Luis Ignacio Álvarez-González, Rodolfo Vázquez Casielles |
| Place | Guimaraes (Portugal) |
Donation-based Crowdfunding campaigns for charitable causes: an emerging tool for the sustainability of Third Sector Organizations
13th International Conference of the International Society for Third-Sector Research (ISTR)
International
| Authors | Noelia Salido-Andrés, Marta Rey-García, Luis Ignacio Álvarez-González, Rodolfo Vázquez Casielles |
| Place | Ámsterdam (Países Bajos) |
Cross-sector Partnerships as Social Innovation: Online Financial Education in Spain
16th IAPNM International Congress
International
| Authors | Noelia Salido-Andres, Luis Ignacio Álvarez González, Mª José Sanzo Pérez, Begoña Alvarez García, Marta Rey-García |
| Place | Badajoz (España) |
NPOs at the crossroad among offline and online fundraising in the digital era: explaining the success of donation-based crowdfunding campaigns through digital platforms
16th IAPNM International Congress
International
| Authors | Noelia Salido-Andres, Marta Rey-García, Luis Ignacio Álvarez González, Rodolfo Vázquez Casielles |
| Place | Badajoz (España) |
Business-led Social Innovation in the Work Integration field: the role of large firms and corporate foundations
XXVII Jornadas Hispano Lusas de Gestión Científica
International
| Authors | Vanessa Mato-Santiso, Marta Rey-García |
| Place | Benidorm (España) |
Corporate Social Responsibility for Collective Impact: The case of Accenture Spain
4th Symposium on Ethics and Social Responsibility Research
International
| Authors | Vanessa Mato-Santiso, Marta Rey-García |
| Place | Porto (Portugal) |
Understanding the governance of cross-sector partnerships in the field of work integration: resource flows, strategic activities and implications for socially innovative business collective action
33rd EGOS Colloquium
International
| Authors | Marta Rey-García, Nuria Calvo, Vanessa Mato-Santiso |
| Place | Copenhague (Dinamarca) |
Understanding the governance of controlling foundations and foundation owned businesses (FoB)
8th International European Research Network on Philanthropy (ERNOP)
International
| Authors | Marta Rey-García, Vanessa Mato-Santiso |
| Place | Copenhague (Dinamarca) |
Strategic Alliances between Profit and Non-Profit Organizations: creating a shared value ecosystem for collective impact
16th International Congress on Public and Nonprofit Marketing
International
| Authors | Vanessa Mato-Santiso, Marta Rey-García |
| Place | Badajoz (España) |
Successful Relationships of Collaboration across sectors for achieving a Collective Impact: the case of Accenture Spain as a promoter of a shared value ecosystem
XXIX Congreso Internacional de Marketing (AEMARK)
International
| Authors | Vanessa Mato-Santiso, Marta Rey-García |
| Organization | UNIVERSIDAD DE SEVILLA |
| Place | Sevilla (España) |
Social innovation for collective impact in work integration field: "Juntos por el empleo de los más vulnerables" as a case study
IX International Congress on teaching cases related to Public and Nonprofit Marketing
International
| Authors | Vanessa Mato-Santiso, Marta Rey-García |
| Place | Coruña, A (España) |
Online financial education as social innovation in Spain: 'rededucacionfinanciera.es' and 'economiasolidaria.org' as case studies
IX International Congress on teaching cases related to Public and Nonprofit Marketing
International
| Authors | Noelia Salido-Andrés, Luis Ignacio Álvarez-González, María José Sanzo-Pérez, Begoña Álvarez-García, Marta Rey-García |
| Place | Coruña, A (España) |
Explaining the success of donation-based crowdfunding through digital platforms:NPOs at the crossroads of offline fundraising and social innovation in the digital era
12th International Conference of International Society of Third Sector (ISTR)
International
| Authors | Noelia Salido-Andres, Marta Rey-García, Rodolfo Vázquez Casielles |
| Place | Estocolmo (Suecia) |
Innovación Social en el ámbito de la Inserción Laboral
I Congreso Internacional "Innovación para el Cambio, Empleo e Inclusión
International
| Authors | Vanessa Mato-Santiso, Marta Rey García, Nuria Calvo |
| Place | Valencia (España) |
Overview of case studies in Spain: commonalities and differences with the Social Services field. The case of work integration.
Social Innovation in Social Services Stakeholder Workshop
International
| Authors | Vanessa Mato-Santiso, Nuria Calvo, Marta Rey-García |
| Place | Coruña, A (España) |
Professionalization and Partnerships with Businesses as drivers of nonprofit transparency
43rd Annual Conference of the Association for Research on Nonprofit Organizations and Voluntary Action (ARNOVA)
International
| Authors | Marta Rey García, Mª José Sanzo Pérez, Luis Ignacio Álvarez González |
| Place | Chicago (Estados Unidos) |
To found or not to found? Corporate foundations as strategic tools for corporate philanthropy
43rd Annual Conference of the Association for Research on Nonprofit Organizations and Voluntary Action (ARNOVA)
International
| Authors | Marta Rey García, Mª José Sanzo Pérez, Luis Ignacio Álvarez González |
| Place | Chicago (Estados Unidos) |
Professionalization and partnerships with businesses as drivers of foundation performance
Fifth Workshop on Foundations
International
| Authors | Mª José Sanzo Pérez, Marta Rey García, Luis Ignacio Álvarez González |
| Organization | ERNOP PARIS |
| Place | Turín (Italia) |
Tight public budgets, high social expectations. Factors influencing revenue structure of R&I foundations in Spain
European Research Network on Philanthropy (ERNOP) International Conference, `Interdisciplinary Research On Philanthropy: Connecting the dots¿
International
| Authors | Marta Rey García, Luis Ignacio Álvarez González |
| Place | París (Francia) |
European Foundations funding Research and Innovation: Corporatist Mediterranean - Spain
Official Presentation of the European Foundations funding Research and Innovation (EUFORI) Study
International
| Authors | Marta Rey García |
| Place | Bruselas (Bélgica) |
Presentación del Informe Español del EUFORI (European Foundations for Research and Innovation) Study
X Edición de los Premios Universidad Empresa REDFUE Red Española de Fundaciones Universidad Empresa
National
| Authors | Marta Rey García, Luis Ignacio Álvarez González |
| Place | Madrid (España) |
Social Marketing for Social Innovation: The work integration plan of Spanish Red Cross as a case study
VII Congreso Internacional de Casos Docentes en Marketing Público y No Lucrativo
International
| Authors | Vanessa Mato-Santiso, Marta Rey García |
| Organization | Asociación Internacional de Marketing Público y No Lucrativo (AIMPN) |
| Place | Jerez de la Frontera (España) |
Social marketing, Web 2.0 and donation-based crowdfunding in Spain: "Microdonaciones" and "Haces Falta" digital platforms as a case study
VI Congresso Internacional de Casos Docentes Em Marketing Público e Náo Lucrativo
International
| Authors | Noelia Salido Andrés, Marta Rey García |
| Place | Coimbra (Portugal) |
Innovación docente en el marco de la colaboración empresa-universidad: la Cátedra Inditex de Responsabilidad Social de la Universidad de A Coruña
VI Workshop de la Sección de Estrategia Empresarial de ACEDE
International
| Authors | Noelia Salido Andrés, Ana Felgueiras, Marta Rey García |
| Organization | Asociación Científica de Economía y Dirección de la Empresa |
| Place | Oviedo (España) |
National Campaigns for Charitable Causes: Exploring the Portuguese Case
XV Congreso de Investigadores en Economía Social de CIRIEC-España
International
| Authors | Ana Felgueiras, Madalena Eça Abreu, Ana Simaens, Marta Rey-García |
| Organization | Centro Internacional de Investigación e Información sobre la Economía Pública, Social y Cooperativa |
| Place | Santander (España) |
National Campaigns for Charitable Causes: Exploring the Portuguese Case
43rd Annual Conference of the Association for Research on Nonprofit Organizations and Voluntary Action (ARNOVA)
International
| Authors | Ana Simaens, Madalena Eça Abreu, Ana Felgueiras, Marta Rey García |
| Organization | Association for Research on Nonprofit Organizations and Voluntary Action (ARNOVA) |
| Place | Denver, Colorado (Estados Unidos) |
Control And Legitimacy in Family Foundations: How Do We Know Families are Behaving Strategically?
11th International Conference of the International Society for Third-Sector Research (ISTR)
International
| Authors | Marta Rey García, Nuria Puig Raposo |
| Organization | International Society for Third-Sector Research (ISTR) |
| Place | Münster (Alemania) |
Social Responsibility and Non-Profit Organizations
11th International Conference of the International Society for Third-Sector Research (ISTR)
International
| Authors | Marta Rey García, Ana Felgueiras |
| Organization | International Society for Third-Sector Research (ISTR) |
| Place | Münster (Alemania) |
Comparative Studies on Control and Legitimacy of Foundations in Europe: Philanthropy and Giving
11th International Conference of the International Society for Third-Sector Research (ISTR)
International
| Authors | Marta Rey García, Georg Von Schnurbein |
| Organization | International Society for Third-Sector Research (ISTR) |
| Place | Münster (Alemania) |
Social innovation and the professionalization of nonprofit organizations
Fourth Conference of the International Network of Business & Management Journals (INBAM)
International
| Authors | Mª José Sanzo Pérez, Luis Ignacio Álvarez González, Marta Rey-García |
| Organization | International Network of Business & Management Journals (INBAM) |
| Place | Barcelona (España) |
The social responsibility of non-profit organizations: a conceptual framework
Fourth Conference of the International Network of Business & Management Journals (INBAM)
International
| Authors | Marta Rey García, Ana Felgueiras |
| Organization | International Network of Business & Management Journals (INBAM) |
| Place | Barcelona (España) |
From objects to subjects: a framework for the social responsibility of non-profit organizations
XIV annual conference of the European Academy of Management (EURAM)
International
| Authors | Ana Felgueiras, Marta Rey García |
| Organization | European Academy of Management (EURAM) |
| Place | Valencia (España) |
National Campaigns for Charitable Causes in Portugal: a First Road Map
European Social Science History Conference
International
| Authors | Madalena Eça Abreu, Ana Simaens, Ana Felgueiras, Marta Rey García |
| Organization | International Institute of Social History |
| Place | Viena (Austria) |
National Campaigns for International Cooperation and Emergency Aid: a Comparative Analysis in the context of the Emerging Spanish Civil Society and Philanthropic Markets
European Social Science History Conference
International
| Authors | Ana Felgueiras, Marta Rey-García, Luis Ignacio Álvarez-González, Ricard Valls-Riera |
| Organization | International Institute of Social History |
| Place | Viena (Austria) |
Situación de la Responsabilidad Social en Europa
I Jornadas Internacionales de Responsabilidad Social Universitaria
International
| Authors | Marta Rey García |
| Organization | UNIVERSIDADE DE CÁDIZ |
| Place | Cádiz (España) |
Las Cátedras Universidad-Empresa como herramienta para impulsar la Responsabilidad Social Universitaria en Europa
I Jornadas Internacionales de Responsabilidad Social Universitaria
International
| Authors | Ana Felgueiras, Noelia Salido-Andrés, Marta Rey-García |
| Organization | UNIVERSIDADE DE CÁDIZ |
| Place | Cádiz (España) |
European Foundations for Research and Innovation (EUFORI) Study: Spain
European Research Network on Philanthropy (ERNOP) International Conference on Challenges for Research on Philanthropy: new and transnational perspectives
International
| Authors | Marta Rey García, Luis Ignacio Álvarez González |
| Organization | European Research Network on Philanthropy (ERNOP) |
| Place | Riga (Letonia) |
Philanthropy and Business Organization in Family Groups: Exploring the Relationship between Family-Controlled Business Groups and Closely and Persistently Bound Foundations
International Family Enterprise Research Academy (IFERA) Conference
International
| Authors | Marta Rey-García |
| Organization | International Family Enterprise Research Academy (IFERA) |
| Place | St. Gallen (Suiza) |
Business-Nonprofit Partnerships: a new form of collaboration in a corporate responsibility and social innovation context
3rd Conference of the International Network of Business and Management Journals (INBAM)
International
| Authors | María Jose Sanzo, Luis I. Álvarez, Marta Rey, Nuria García |
| Organization | International Network of Business and Management Journals (INBAM) |
| Place | Lisboa (Portugal) |
Advancing social responsibility and innovation in a Spanish public university: the case of the Inditex Chair on Social Responsibility at the University of A Coruña
Taller de Innovación Docente de la XV Reunión de Economía Mundial organizada por la Sociedad de Economía Mundial
International
| Authors | Ana Felgueiras, Marta Rey-García |
| Organization | World Economy Society |
| Place | Santander (España) |
How to Improve the Cost-Effectiveness of Nonprofit Organizations: The Effect of Human Resources, Information Technology, and Communication Strategies
European Marketing Academy (EMAC) 42nd Conference
International
| Authors | Mª José Sanzo Pérez, Luis Ignacio Álvarez González, Marta Rey García, Nuria García-Rodríguez |
| Organization | European Marketing Academy (EMAC) |
| Place | Istambul (Turquía) |
Baillet Latour forum on social investment and philanthropy
4th EMES International Research Conference on Social Enterprise
International
| Authors | Marta Rey García |
| Organization | Euricse (European Research Institute on Cooperative and Social Enterprises) |
| Place | Liege (Bélgica) |
Origin of funds, Expenditures, Focus of support
Eufori Study
International
| Authors | Marta Rey García, Tizian Fritz Msc |
| Place | Amsterdam (Países Bajos) |
Promoting University Social Responsibility and Innovation from a corporate-sponsored Chair: the case of the Inditex Chair of Social Responsibility at the University of A Coruña, Spain
IX Foro Internacional sobre Evaluación de la Calidad de la Investigación y la Educación Superior (FECIES)
International
| Authors | Marta Rey-García, Ana Felgueiras, Jesús Spósito-Prado |
| Organization | Asociación Española de Psicología Conductual (AEPC) |
| Place | Santiago de Compostela (España) |
The Inditex Chair on Social Responsibility at the University of A Coruna: A case of social responsibility and innovation in a Spanish public university
IV International Congress On Teaching Cases Related To Public And Nonprofit Marketing
International
| Authors | Ana Felgueiras, Marta Rey García |
| Organization | International Association on Public and Nonprofit Marketing (IAPNM) |
| Place | Felgueiras (Portugal) |
Retos y Oportunidades para el Marketing Público y No Lucrativo 2012
X Jornada Científico-Docente AIMPN España y Portugal
International
| Authors | Marta Rey García |
| Organization | International Association of Public and Nonprofit Marketing |
| Place | Felgueiras (Portugal) |
The effect of communication strategies on nonprofit performance indicators. Insights from the Spanish foundation sector
1st European Social Marketing Conference (ESMC)
International
| Authors | Ana Felgueiras, Marta Rey García, Luis Ignacio Álvarez González, Nuria García-Rodríguez, Mª José Sanzo Pérez |
| Organization | European Social Marketing Conference(ESMC) |
| Place | Lisboa (Portugal) |
What is All the Ado About? `Reach" as a Proxy to Uncover Who is Actually Measuring Social Impact
41st Annual Conference of the Association for Research on Nonprofit Organizations and Voluntary Action (ARNOVA)
International
| Authors | Marta Rey García, LIKET, Kellie C., Luis Ignacio Álvarez González |
| Organization | Association for Research on Nonprofit Organizations and Voluntary Action (ARNOVA) |
| Place | Indianapolis (Estados Unidos) |
A Comparative Study of Organizational Models Adopted by Philanthropic Entrepreneurial Families in Western Countries
41st Annual Conference of the Association for Research on Nonprofit Organizations and Voluntary Action (ARNOVA)
International
| Authors | Marta Rey García, Nuria García-Rodríguez |
| Organization | Association for Research on Nonprofit Organizations and Voluntary Action (ARNOVA) |
| Place | Indianapolis (Estados Unidos) |
Addressing Measurement Validity: A Typology of Social Impact Measurement Methods
41st Annual Conference of the Association for Research on Nonprofit Organizations and Voluntary Action (ARNOVA)
International
| Authors | LIKET, Kellie C., Marta Rey García, MAAS, Karen |
| Organization | Association for Research on Nonprofit Organizations and Voluntary Action (ARNOVA) |
| Place | Indianapolis (Estados Unidos) |
Advancing social responsibility and innovation in the university: The case of a corporate sponsored chair on social responsibility at a Spanish Public University
II Congresso Ibero-americano de Responsabilidade Social (CRIARS)
International
| Authors | Marta Rey García, Ana Felgueiras, Jesús Alberto Spósito Prado |
| Organization | SOCIUS/ISEG-INSTITUTO SUPERIOR DE ECONOMIA E GESTÃO, DA UNIVERSIDADE TÉCNICA DE LISBOA |
| Place | Lisboa (Portugal) |
Roles and challenges faced by nonprofit organizations in community governance: analysis of a local cooperation network in the field of social services
II Congresso Ibero-americano de Responsabilidade Social (CRIARS)
International
| Authors | Ana Felgueiras, Marta Rey García |
| Organization | SOCIUS/ISEG-INSTITUTO SUPERIOR DE ECONOMIA E GESTÃO, DA UNIVERSIDADE TÉCNICA DE LISBOA |
| Place | Lisboa (Portugal) |
Measuring the socioeconomic impact of philanthropic foundations: the methodology of the Institute for Strategic Analysis of Foundations (INAEF)
10th International Conference of the International Society for Third Sector Research (ISTR)
International
| Authors | Marta Rey García, Luis Ignacio Álvarez González, Ana Felgueiras |
| Organization | International Society for Third Sector Research (ISTR) |
| Place | Siena (Italia) |
Nonprofits between the State, the Church and emerging Civil Society: the evolution of national campaigns in Spain
10th International Conference of the International Society for Third Sector Research (ISTR)
International
| Authors | Marta Rey García, Luis Ignacio Álvarez González, Ricard VALLS-RIERA, Ana Isabel Do Rego Felgueiras |
| Organization | International Society for Third Sector Research (ISTR) |
| Place | Siena (Italia) |
Roles and sources for legitimacy of nonprofit organizations participating in community governance: analysis of a local cooperation network
10th International Conference of the International Society for Third Sector Research (ISTR)
International
| Authors | Marta Rey García, Ana Isabel Do Rego Felgueiras, Luis Ignacio Álvarez González |
| Organization | International Society for Third Sector Research (ISTR) |
| Place | Siena (Italia) |
Cooperation agreements between firms and foundations as a way to improve the foundation's resource and capabilities
XI World Congress of the International Federation of Scholarly Associations of Management (IFSAM)
International
| Authors | Mª José Sanzo Pérez, Luis Ignacio Álvarez González, Nuria García-Rodríguez, Marta Rey García |
| Organization | International Federation of Scholarly Associations of Management (IFSAM) |
| Place | Limerick (Irlanda) |
La relación empresa - fundación como condicionante del marketing interno en el contexto no lucrativo. Consecuencias sobre los resultados del desempeño fundacional
XXVI Annual Conference of the European Academy of Management and Business Economics (AEDEM)
International
| Authors | Nuria García-Rodríguez, Mª José Sanzo Pérez, Luis Ignacio Álvarez González, Marta Rey García |
| Organization | European Academy of Management and Business Economics (AEDEM) |
| Place | Barcelona (España) |
Measuring the Socioeconomic Impact of Charitable Foundations: Spain as a Case Study
40th Annual Conference of the Association for Research on Nonprofit Organizations and Voluntary Action (ARNOVA)
International
| Authors | Marta Rey García, Luis Ignacio Álvarez González |
| Organization | Association for Research on Nonprofit Organizations and Voluntary Action (ARNOVA) |
| Place | Toronto (Canadá) |
Evaluation of Nonprofit Organizations. Applications of General Marketing Concepts
10th Congress of the International Association of Public and Nonprofit Marketing (IAPNM)
International
| Authors | Marta Rey García, Luis Ignacio Álvarez González |
| Organization | International Association of Public and Nonprofit Marketing (IAPNM) |
| Place | Porto (Portugal) |
Exploring the sources for study of national campaigns from a historical perspective: the case of Spain
European Research Network on Philanthropy (ERNOP) International Conference on Philanthropy and Civil Society: European and Transnational Perspectives
International
| Authors | Marta Rey García, Luis Ignacio Álvarez González, Ricard VALLS-RIERA |
| Organization | European Research Network on Philanthropy (ERNOP) |
| Place | Viena (Austria) |
Measuring the socioeconomic impact of philanthropic foundations: the methodology of the Institute for Strategic Analysis of Foundations (INAEF)
European Research Network on Philanthropy (ERNOP) International Conference on Philanthropy and Civil Society: European and Transnational Perspectives
International
| Authors | Marta Rey García, Luis Ignacio Álvarez González |
| Organization | European Research Network on Philanthropy (ERNOP) |
| Place | Viena (Austria) |
Effect of Marketing-R&D relationships and top management commitment to innovation on CSR communication
European Marketing Academy (EMAC) 40th Conference
International
| Authors | Nuria García-Rodríguez, Mª José Sanzo Pérez, Marta Rey García, Luis Ignacio Álvarez González |
| Organization | European Marketing Academy (EMAC) |
| Place | Ljubljana (Eslovenia) |
The Global Rise of Organised Family Philanthropy: a historical perspective
Third European Congress on World and Global History
International
| Authors | Rey García, M., Y Puig Raposo, N |
| Organization | European Network in Universal and Global History (ENIUGH) |
| Place | Londres (Reino Unido) |
La responsabilidad social empresarial (RSE) en las compañías innovadoras y sus efectos en los resultados
3rd International Research Conference on Social Economy of CIRIEC
International
| Authors | Luis Ignacio Álvarez González, Marta Rey García, Mª José Sanzo Pérez |
| Organization | Centro Internacional de Investigación e Información sobre la Economía Pública, Social y Cooperativa |
| Place | Valladolid (España) |
The emergence and institutionalization of the Spanish foundation sector as a significant socioeconomic actor: the Institute for Strategic Analysis of Foundations (INAEF)
3rd International Research Conference on Social Economy of CIRIEC
International
| Authors | Marta Rey García, Luis Ignacio Álvarez González |
| Organization | Centro Internacional de Investigación e Información sobre la Economía Pública, Social y Cooperativa |
| Place | Valladolid (España) |
Las organizaciones no lucrativas en la estrategia de RSC y sus consecuencias sobre la reputación corporativa
XXI JORNADAS HISPANO LUSAS DE GESTIÓN CIENTÍFICA
International
| Authors | Luis Ignacio Álvarez González, Marta Rey García, Mª José Sanzo Pérez |
| Organization | UNIVERSIDAD DE CÓRDOBA |
| Place | Córdoba (España) |
Business History Conference 2010 Annual Meeting
Business History Conference 2010 Annual Meeting
International
| Authors | Marta Rey García, Nuria Puig Raposo |
| Organization | American Historical Association |
| Place | Georgia (Estados Unidos) |
The streamlining of methodologies for international comparative research on philanthropy as well as the development of strategies for European-wide longitudinal data gathering
2010 European Research Network on Philanthropy (ERNOP) Conference ¿ Third Annual Meeting
International
| Authors | Marta Rey García |
| Organization | European Research Network on Philanthropy (ERNOP) |
| Place | Budapest (Hungría) |
Évaluer pour évoluer: les enjeux du secteur
Défis et opportunités de l¿évaluation pour les fondations
International
| Authors | Marta Rey García |
| Place | Annecy (Francia) |
Nonprofit Marketing: A New Functional Realm for Evaluating the Organizational Performance and Social Impact of Third Sector Organizations
8th International Conference of the International Society for Third-Sector Research (ISTR) and 2nd European conference of the EMES European Research Network and ISTR
International
| Authors | Marta Rey García |
| Organization | International Society for Third Sector Research (ISTR) |
| Place | Barcelona (España) |
Nuevas tendencias y retos en la gestión de las fundaciones
2ª Conferencia General de la Asociación Española de Fundaciones
International
| Authors | Marta Rey García |
| Place | Madrid (España) |
Gestión y financiación de las entidades sin ánimo de lucro
Congreso de Servicios Sociales Municipales
International
| Authors | Marta Rey García |
| Place | Coruña, A (España) |
Gestión cultural privada en entornos urbanos
III Jornadas de Marketing de Ciudades: imagen y territorio
National
| Authors | Marta Rey García |
| Organization | Universidade da Coruña (UDC) |
| Place | Coruña, A (España) |
Propostas culturais para espazos urbanos
V Encontros Cultura e Concellos: a acción cultural nos espazos urbanos
National
| Authors | Marta Rey García |
| Organization | Consello da Cultura Galega |
| Place | Santiago de Compostela (España) |
Academic or management positions held by teacher.