Policies and tools for mainstreaming 1.5° Lifestyles (EU 1.5° LIFESTYLES)
| Funding entity | Union Europea |
| Main researches | Adina Dumitru |
| Type | Proyecto UE |
| Dates | From 01/05/2021 to 05/02/2023 |
| Department | Business |
| Knowledgment area | Business Organisation |
| Research | Research group Grupo Jean Monnet de Competencia y Desarrollo |
| Research lines | Marketing; Omni-channel strategies; Non-profit management; Corporate Social Responsibility (CSR); Sustainability; Social Innovation; Cross-sector Partnerships |
| Contacto | UDC directory |
| Orcid id0000-0002-8158-0179 ResearcherIDAAB-8739-2022 Scopus57202604573 | |
This section shows the teaching given in degrees, masters and other officers studies in last 6 years.
| Subject and involved studies | Type | Distance hours | Total hours |
|---|---|---|---|
|
Business Simulation Models and Techniques: Business Game
BA Degree in Fashion Industry Management
|
Compulsory | 0 | 63 |
|
Digital Fashion Business
BA Degree in Fashion Industry Management
|
Compulsory | 0 | 9 |
|
Ethics in the Value Chain
Master's Degree in Textile Technology and Sustainable Fashion
|
Optional | 0 | 10.5 |
|
Final Year Dissertation
BA Degree in Fashion Industry Management
|
Compulsory | 0 | 40 |
|
Strategic Management and Business Policy I
Concurrent Programme of Studies for Degree in Business Management and Administration and Degree in Law
Degree in Bussiness Administration
|
Compulsory | 0 | 25 |
|
Strategic Management of Fashion Companies
BA Degree in Fashion Industry Management
|
Compulsory | 0 | 63 |
|
Work Placement
BA Degree in Fashion Industry Management
|
Compulsory | 0 | 15 |
| Subject and involved studies | Type | Distance hours | Total hours |
|---|---|---|---|
| Business Simulation Models and Techniques: Business Game | Compulsory | 0 | 63 |
| Digital Fashion Business | Compulsory | 0 | 63 |
| Ethics in the Value Chain | Optional | 0 | 21 |
| Final Year Dissertation | Compulsory | 0 | 27 |
| Strategic Management of Fashion Companies | Compulsory | 0 | 63 |
| Work Placement | Compulsory | 0 | 15 |
| Subject and involved studies | Type | Distance hours | Total hours |
|---|---|---|---|
|
Business Simulation Models and Techniques: Business Game
BA Degree in Fashion Industry Management
|
Compulsory | 0 | 63 |
|
Digital Fashion Business
BA Degree in Fashion Industry Management
|
Compulsory | 0 | 63 |
|
Fashion Supply Chain Management III: Logistics and Transportation
BA Degree in Fashion Industry Management
|
Compulsory | 0 | 10.5 |
|
Final Year Dissertation
BA Degree in Fashion Industry Management
|
Compulsory | 0 | 16.5 |
|
Strategic Management of Fashion Companies
BA Degree in Fashion Industry Management
|
Compulsory | 0 | 63 |
|
Work Placement
BA Degree in Fashion Industry Management
|
Compulsory | 0 | 30 |
| Subject and involved studies | Type | Distance hours | Total hours |
|---|---|---|---|
|
Business Simulation Models and Techniques: Business Game
BA Degree in Fashion Industry Management
|
Compulsory | 0 | 63 |
|
Digital Fashion Business
BA Degree in Fashion Industry Management
|
Compulsory | 0 | 63 |
|
Fashion Supply Chain Management II: Operations Management
BA Degree in Fashion Industry Management
|
Compulsory | 0 | 21 |
|
Managing Industrial Innovation in Fashion
BA Degree in Fashion Industry Management
|
Compulsory | 0 | 15 |
|
Strategic Management of Fashion Companies
BA Degree in Fashion Industry Management
|
Compulsory | 0 | 63 |
| Subject and involved studies | Type | Distance hours | Total hours |
|---|---|---|---|
|
Business Simulation Models and Techniques: Business Game
BA Degree in Fashion Industry Management
|
Compulsory | 0 | 63 |
|
Digital Fashion Business
BA Degree in Fashion Industry Management
|
Compulsory | 0 | 63 |
|
Fashion Supply Chain Management I: Procurement
BA Degree in Fashion Industry Management
|
Compulsory | 0 | 10 |
|
Fashion Supply Chain Management II: Operations Management
BA Degree in Fashion Industry Management
|
Compulsory | 0 | 49.5 |
|
Human Resources and Managerial Skills in Fashion Firms
BA Degree in Fashion Industry Management
|
Compulsory | 0 | 31 |
|
Strategic Management of Fashion Companies
BA Degree in Fashion Industry Management
|
Compulsory | 0 | 53 |
| Subject and involved studies | Type | Distance hours | Total hours |
|---|---|---|---|
|
Business Simulation Models and Techniques: Business Game
BA Degree in Fashion Industry Management
|
Compulsory | 0 | 63 |
|
Fashion Supply Chain Management I: Procurement
BA Degree in Fashion Industry Management
|
Compulsory | 0 | 10 |
|
Fashion Supply Chain Management II: Operations Management
BA Degree in Fashion Industry Management
|
Compulsory | 0 | 53 |
|
Human Resources and Managerial Skills in Fashion Firms
BA Degree in Fashion Industry Management
|
Compulsory | 0 | 31.5 |
|
Principles of Economics: Fashion Industry
BA Degree in Fashion Industry Management
|
Core | 0 | 18 |
Defined tutoring by teacher for 2024/2025 academic course.
| Quarter | Day | Site |
|---|---|---|
| 1st quarter |
Tuesday
12:00 a 14:00 |
Dpcho. Nº 3 Fac. Humanidades y Documentación (con cita previa) y a través de Teams |
| 1st quarter |
Wednesday
10:00 a 12:00 |
Dpcho. Nº 3 Fac. Humanidades y Documentación (con cita previa) y a través de Teams |
| 2nd quarter |
Thursday
08:30 a 10:00 |
Dpcho. Nº 3 Fac. Humanidades y Documentación o por Teams (con cita previa por email). |
| 2nd quarter |
Thursday
14:30 a 15:30 |
Dpcho. Nº 3 Fac. Humanidades y Documentación o por Teams (con cita previa por email). |
Directed or codirected by current teacher since 2013 year.
| AOne-way Road to Sustainability: Transforming Fast Fashoin into a more Sustainable Busines model |
| Circular Business Models inthe Fashion Industry: an Alternnative to the Traditional "Use and Throw" Concept |
| From 'Like' to Loyalty to Fashion Brands: Analyzing the Consumer Behavior of Generation Z |
| Quality perception ans its impact in fashion customer fidelity |
| Defashion: a conceptual framework for degrowth in the fashion industry |
| Is about age? Influence of the generational factor on the omnichannel behavior of the fashion consumer |
| Omnichannel applied to distribution channels in a fashion company: Pull&Bear as case study |
| The management of diversity in the professional field and the improvement of the image of the fashion brand. |
Select merit type and year to query research merits.
Policies and tools for mainstreaming 1.5° Lifestyles (EU 1.5° LIFESTYLES)
| Funding entity | Union Europea |
| Main researches | Adina Dumitru |
| Type | Proyecto UE |
| Dates | From 01/05/2021 to 05/02/2023 |
Ayuda para la consolidación y estructuración de unidades de investigación competitivas del sistema gallego de I+D+i (GRC 2020): Grupo C+D (ED431C 2020/26)
| Funding entity | Consellería de Innovación e Industria |
| Main researches | Emma Mª Iglesias Vázquez |
| Type | Proyecto Programas Autonomicos |
| Dates | From 01/01/2020 to 31/12/2023 |
La co-creacion de valor en las empresas sociales. Efectos de la estrategia omnicanal
| Funding entity | Ministerio de Ciencia e Innovación (Agencia Estatal de Innovación) |
| Main researches | Luis Ignacio Álvarez González, María José Sanzo Pérez |
| Type | Proyecto Programas Nacionales |
| Dates | From 01/01/2020 to 31/05/2023 |
Ayuda para la consolidación y estructuración de unidades de investigación competitivas del sistema gallego de I+D+i (GRC 2016): Grupo C+D (ED431C2016-007)
| Funding entity | Consellería de Innovación e Industria |
| Main researches | Emma Mª Iglesias Vázquez |
| Type | Proyecto Programas Autonomicos |
| Dates | From 01/01/2016 to 31/12/2020 |
Social Innovation and Civic Engagement (ITSSOIN)
| Funding entity | Union Europea |
| Main researches | Marta Rey García |
| Type | Proyecto UE |
| Dates | From 01/03/2014 to 28/02/2017 |
Transitioning Collaborative Cross- Sector Business Models for Sustainability Innovation: Multilevel Tension Management as a Dynamic Capability.
| Authors | Marta Rey-García, Vanessa Mato-Santiso, Ana Felgueiras |
| Journal | Business & Society Vol. 60 Num. 5 (pages 1132 to 1173) |
| DOI | https://doi.org/10.1177/0007650320949822 |
Managing multi-stakeholder relationships in nonprofit organizations through multiple channels: A systematic review and research agenda for enhancing stakeholder relationship marketing.
| Authors | Vanessa Mato-Santiso, Marta Rey-García, María José Sanzo-Pérez |
| Journal | PUBLIC RELATIONS REVIEW Vol. 47 Num. 4 (pages 1 to 17) |
| DOI | https://doi.org/10.1016/j.pubrev.2021.102074 |
Enhancing the effects of university education for sustainable development on social sustainability: the role of social capital and real-world learning.
| Authors | Marta Rey-García, Vanessa Mato-Santiso |
| Journal | International Journal of Sustainability in Higher Education Vol. 21 Num. 7 (pages 1451 to 1476) |
| DOI | https://doi.org/10.1108/ijshe-02-2020-0063 |
Collective social entrepreneurship for sustainable impact: a framework proposal
| Authors | Vanessa Mato-Santiso, Marta Rey-García |
| Journal | World Review of Entrepreneurship, Management and Sustainable Development Vol. 15 Num. 1-2 (pages 10 to 28) |
Social interactions between non-profit organization and key stakeholders: using an omni-channel communication strategy influence on the loyalty of episodic volunteers?
| Authors | Vanessa Mato-Santiso, Marta Rey-García, María José Sanzo-Pérez |
| Journal | 13th Iberian Conference on Information Systems and Technologies (CISTI) (pages 1 to 5) |
Omni-Channel Communication Strategies Used by Non-Profit Organizations to Contact with Key Stakeholders: Using Online Channels after a One-Time Event Influence on the Loyalty of Episodic Volunteers?
| Authors | Vanessa Mato-Santiso, Marta Rey-García, María José Sanzo-Pérez |
| Journal | IBIMA International Conference Proceedings |
Collective social enterprises for social innovation: Understanding the potential and limitations of cross-sector partnerships in the field of work integration
| Authors | Marta Rey-García, Nuria Calvo, Vanessa Mato-Santiso |
| Journal | Management Decision Vol. 57 Num. 6 (pages 1415 to 1440) |
| DOI | https://doi.org/10.1108/md-01-2017-009 |
El impacto de las organizaciones del tercer sector como innovación social en España. Nuevas soluciones para la asistencia a dependientes, la inserción laboral de vulnerables, la educación financiera y la museología social.
| Authors | Marta Rey-García, Vanessa Mato-Santiso, Noelia Salido-Andrés |
| Journal | REVISTA ESPAÑOLA DEL TERCER SECTOR |
Business-Led Social Innovation in the Work Integration Field: The Role of Large Firms and Corporate Foundations
| Authors | Marta Rey-García, Vanessa Mato-Santiso |
| Journal | Business and Management Research Vol. 6 Num. 1 |
Cómo virtualizar un proyecto de aprendizaje-servicio (ApS)
| Authors | Laura Varela-Candamio. Vanessa Mato-Santiso |
| Book |
International Handbook of Innovation and Assessment of the Quality of Higher Education and Research (1st ed., Vol. 1) Publishing: Thomson Reuters. ISBN: 978-84-1390-873-1 |
| Pages | From 1 to 1 |
Stakeholder Management, Multichannel and Omnichannel.
| Authors | Marta Rey-García. Vanessa Mato-Santiso. María José Sanzo-Pérez |
| Book |
International Encyclopedia of Civil Society Publishing: Springer. ISBN: 978-0-387-93996-4 |
| Pages | From 1 to 6 |
Transformación digital y gestión omnicanal en las organizaciones del tercer sector: el caso de Cruz Roja Española.
| Authors | Vanessa Mato-Santiso. Marta Rey-García. María José Sanzo-Pérez |
| Book |
Experiencias Docentes Innovadoras de Marketing Público y No Lucrativo en la era de la Economía Colaborativa Publishing: Universidad de Oviedo. ISBN: 978-84-17445-82-9 |
| Pages | From 187 to 198 |
Los proyectos prácticos de la Cátedra Inditex-UDC de Sostenibilidad como experiencia innovadora en el ámbito de la educación para la sostenibilidad
| Authors | Vanessa Mato-Santiso. Marta Rey-García. Noelia Salido-Andrés. Obdulia Taboadela |
| Book |
Contextos universitarios transformadores: construíndo espazos de aprendizaxe. III Xornadas de Innovación Docente Publishing: Universidade da Coruña. ISBN: 978-84-9749-712-1 |
| Pages | From 359 to 374 |
Social Marketing for Social Innovation: the employment plan of the Spanish Red Cross as a case study
| Authors | Marta Rey-García. Vanessa Mato-Santiso |
| Book |
Case Studies on Social Marketing: a global perspective Publishing: Springer. ISBN: 978-3-030-04842-6 |
| Pages | From 161 to 170 |
Cross-Sector Partnerships: A Social Innovation in the European Work Integration Sector
| Authors | Leca, B.. Sandford, S.. Aurélie Sara Cognat. Anne-Claire Pache. Vanessa Mato-Santiso. Hyánek, V.. Krlev, G. |
| Book |
Social innovation: comparative perspectives Publishing: Routledge. Taylor & Francis Group. ISBN: 978-1-138-06836-0 |
| Pages | From 201 to 223 |
The challenges of digital transformation for fast-fashion brands: a proposal for an operational tool to measure omni-channel integration
| Authors | Marta Rey-García. Ana Regueiro Otero. Vanessa Mato-Santiso |
| Book |
Advances in National Brand and Private Label Marketing Publishing: Springer. ISBN: 978-3-319-92084-9 |
| Pages | From 95 to 103 |
La Omnicanalidad en las Organizaciones no lucrativas: estado de la cuestión
| Authors | Vanessa Mato-Santiso. Marta Rey-García. María José Sanzo-Pérez |
| Book |
Nuevos horizontes del marketing y de la distribución comercial Publishing: Cátedra Fundación Ramón Areces de Distribución Comercial, Universidad de Oviedo. ISBN: 978-84-8367-622-6 |
| Pages | From 57 to 78 |
La transformación digital de la distribución comercial: la tienda física, de caja brick and mortar a nodo omnicanal
| Authors | Marta Rey-García. Elena Lirola-Walton. Vanessa Mato-Santiso |
| Book |
Marketing Insights: la respuesta del comercio a las tendencias de comportamiento social del consumidor Publishing: KRK Ediciones. ISBN: 978-84-8367-582-3 |
| Pages | From 297 to 320 |
New Digital Channels to Enhance the Relationship Management of Third-Sector Organizations with Stakeholders: A Framework Proposal
15th International Conference of the International Society for Third-Sector Research (ISTR)
International
| Authors | Vanessa Mato-Santiso, Marta Rey-García, María José Sanzo-Pérez |
| Place | Montréal (Canadá) |
Why volunteers use offline and online channels interchangeably? key drivers of omnichannel behavior
XXXIII Congreso Internacional de Marketing AEMARK 2022
International
| Authors | Vanessa Mato-Santiso, Marta Rey-García, María José Sanzo-Pérez |
| Organization | Universidad de Valencia |
| Place | Valencia (España) |
Cómo virtualizar un proyecto de aprendizaje-servicio (ApS)
XVIII FORO INTERNACIONAL SOBRE LA EVALUACIÓN DE LA CALIDAD DE LA INVESTIGACIÓN Y DE LA EDUCACIÓN SUPERIOR (FECIES)
International
| Authors | Laura Varela-Candamio, Vanessa Mato-Santiso |
| Organization | Universidad de Granada |
| Place | Granada (España) |
Mejorando el marketing relacional entre las organizaciones no lucrativas y sus grupos de interés: una propuesta de agenda futura.
III Edition of the Brown Bag Seminars - Business & Economics
International
| Authors | Vanessa Mato-Santiso, Marta Rey-García, María José Sanzo-Pérez |
| Organization | Universidad de Zaragoza (UNIZAR) |
| Place | Zaragoza (España) |
Nonprofit Marketing in the Digital Era: a Framework Proposal for Connecting the Multi/Omnichannel Behaviors of Nonprofits and Stakeholders
20th International Congress on Public and Nonprofit Marketing
International
| Authors | Vanessa Mato-Santiso, Marta Rey-García, María José Sanzo-Pérez |
| Organization | Universidad de Alcalá de Henares (UAH) |
| Place | Alcalá de Henares (España) |
Key Factors Influencing the Adoption of Omni-channel Behavior by Volunteers: A Perspective from Stakeholder Relationship Marketing
14th International Conference of the International Society for Third-Sector Research (ISTR)
International
| Authors | Vanessa Mato-Santiso, Marta Rey-García, María José Sanzo-Pérez |
| Organization | Concordia University |
| Place | Montréal (Canadá) |
Identifying key motivations that influence on volunteer omnichannel behavior in the nonprofit sector
XXXII Congreso Internacional de Marketing AEMARK 2021
International
| Authors | Vanessa Mato-Santiso, Marta Rey-García, María José Sanzo-Pérez |
| Organization | Asociación Española de Marketing |
| Place | Baeza (España) |
Enhancing volunteerability in the realm of episodic volunteering
XXXII Congreso Internacional de Marketing AEMARK 2021
International
| Authors | Marta Rey-García, Vanessa Mato-Santiso, Lucas Meijs |
| Organization | Asociación Española de Marketing |
| Place | Baeza (España) |
Stakeholder relationship marketing in nonprofit organizations: towards omnichannel strategies
XXXII Congreso Internacional de Marketing AEMARK 2021
International
| Authors | Vanessa Mato-Santiso, Marta Rey-García, María José Sanzo-Pérez |
| Organization | Asociación Española de Marketing |
| Place | Baeza (España) |
Murais colaborativos: unha experiencia docente en "Dirección Estratéxica da Empresa de Moda
V Xornadas de Innovación Docente que se realizaronen formato virtual na Universidade da Coruña
Local
| Authors | Rey-Ares, Lucía, Vanessa Mato-Santiso |
| Organization | CUFIE Universidade da Coruña |
| Place | Coruña, A (España) |
Survival dynamic of strategic alliances for work integration
XXIX CONGRESO DE ACEDE
International
| Authors | N. Calvo, Rey García, M., Vanessa Mato-Santiso |
| Place | Coruña, A (España) |
Social interactions between non-profit organization and key stakeholders: using an omni-channel communication strategy influence on the loyalty of episodic volunteers?
CISTI'2019 - 14th Iberian Conference on Information Systems and Technologies
International
| Authors | Vanessa Mato-Santiso, Marta Rey-García, María José Sanzo-Pérez |
| Place | Coimbra (Portugal) |
Omni-channel strategies used by non-profit organizations to contact with key stakeholders: A systematic review
9th International European Research Network on Philanthropy (ERNOP)
International
| Authors | Vanessa Mato-Santiso, Marta Rey-García, María José Sanzo-Pérez |
| Place | Basilea (Suiza) |
How can the use of an omnichannel communication strategy influence the loyalty of episodic volunteers?
XXXI International Marketing Conference AEMARK 2019
International
| Authors | Vanessa Mato-Santiso, Marta Rey-García, María José Sanzo-Pérez |
| Place | Cáceres (España) |
Can omni-channel management be used by non-profits to increase the loyalty of episodic volunteers?
9th International European Research Network on Philanthropy (ERNOP)
International
| Authors | Vanessa Mato-Santiso, Marta Rey-García, María José Sanzo-Pérez |
| Place | Basilea (Suiza) |
Systematic review of omni-channel strategies in non-profit organizations
XXIX Congreso de ACEDE
National
| Authors | Vanessa Mato-Santiso, Marta Rey-García, María José Sanzo-Pérez |
| Place | Coruña, A (España) |
Enhancing volunteerability in the realm of episodic volunteering
48th Annual ARNOVA Conference: Nonprofits and Philanthropy in a Polarized World
International
| Authors | Marta Rey-García, Vanessa Mato-Santiso, Lucas Meijs |
| Place | San Diego, California (Estados Unidos) |
Evaluating the social impact of post-graduate programs in sustainability: the Inditex-UDC Chair as a case study
Symposium Accelerating the Implementation of Sustainable Development in Campus Activities and Programmes
International
| Authors | Marta Rey-García, Vanessa Mato-Santiso, Helena Barreiro Barreiro |
| Place | Coruña, A (España) |
Transformación digital y gestión omnicanal en las organizaciones del Tercer sector: el caso de Cruz Roja Española
XI International Congress on Teaching Cases related to Public and Nonprofit Marketing
International
| Authors | Vanessa Mato-Santiso, Marta Rey-García, María José Sanzo-Pérez |
| Organization | Universidad de Oviedo (UNIOVI) |
| Place | Oviedo (España) |
Estrategias omnicanal en el sector no lucrativo: estado de la cuestión
IX Reunión Científica de la Cátedra Fundación Ramón Areces de Distribución Comercial
International
| Authors | Vanessa Mato-Santiso, Marta Rey-García, María Jose Sanzo |
| Organization | Universidad de Oviedo (UNIOVI) |
| Place | Oviedo (España) |
Systematic Review of Omnichannel Strategies in Nonprofit Organizations: Antecedents, Organizational Drivers and Consequences on Stakeholders
13th International Conference of the International Society for Third-Sector Research (ISTR)
International
| Authors | Vanessa Mato-Santiso, Marta Rey-García, María Jose Sanzo |
| Place | Ámsterdam (Países Bajos) |
Omnichannel management of episodic volunteering by Nonprofit Organizations: achieving an efficient two-way communication
13th International Conference of the International Society for Third-Sector Research (ISTR)
International
| Authors | Vanessa Mato-Santiso, Marta Rey-García |
| Place | Ámsterdam (Países Bajos) |
The challenges of digital transformation for fast-fashion brands: a proposal for an operational tool to measure omni-channel integration
V Research on National Brand & Private Label Marketing International Conference (NB&PL)
International
| Authors | Marta Rey-García, Ana Regueiro Otero, Vanessa Mato-Santiso |
| Organization | Universidad Oberta de Catalunya |
| Place | Barcelona (España) |
Los proyectos prácticos de la Cátedra Inditex-UDC de Sostenibilidad como experiencia innovadora en el ámbito de la educación para la sostenibilidad
III Jornadas de Innovación Docente
National
| Authors | Vanessa Mato-Santiso, Marta Rey-García, Noelia Salido-Andrés, Obdulia Taboadela |
| Organization | UNIVERSIDADE DA CORUÑA (UDC) |
| Place | Coruña, A (España) |
Managing multi-level tensions in cross-sector collaborations for social services innovation: a dynamic perspective on telecare
6th Biennial International Symposium on Cross-Sector Social Interactions (CSSI 2018)
International
| Authors | Marta Rey-García, Ana Felgueiras, Vanessa Mato-Santiso |
| Place | Copenhague (Dinamarca) |
Business-led Social Innovation in the Work Integration field: the role of large firms and corporate foundations
XXVII Jornadas Hispano Lusas de Gestión Científica
International
| Authors | Vanessa Mato-Santiso, Marta Rey-García |
| Place | Benidorm (España) |
Corporate Social Responsibility for Collective Impact: The case of Accenture Spain
4th Symposium on Ethics and Social Responsibility Research
International
| Authors | Vanessa Mato-Santiso, Marta Rey-García |
| Place | Porto (Portugal) |
Understanding the governance of cross-sector partnerships in the field of work integration: resource flows, strategic activities and implications for socially innovative business collective action
33rd EGOS Colloquium
International
| Authors | Marta Rey-García, Nuria Calvo, Vanessa Mato-Santiso |
| Place | Copenhague (Dinamarca) |
Understanding the governance of controlling foundations and foundation owned businesses (FoB)
8th International European Research Network on Philanthropy (ERNOP)
International
| Authors | Marta Rey-García, Vanessa Mato-Santiso |
| Place | Copenhague (Dinamarca) |
Strategic Alliances between Profit and Non-Profit Organizations: creating a shared value ecosystem for collective impact
16th International Congress on Public and Nonprofit Marketing
International
| Authors | Vanessa Mato-Santiso, Marta Rey-García |
| Place | Badajoz (España) |
Successful Relationships of Collaboration across sectors for achieving a Collective Impact: the case of Accenture Spain as a promoter of a shared value ecosystem
XXIX Congreso Internacional de Marketing (AEMARK)
International
| Authors | Vanessa Mato-Santiso, Marta Rey-García |
| Organization | UNIVERSIDAD DE SEVILLA |
| Place | Sevilla (España) |
Social innovation for collective impact in work integration field: "Juntos por el empleo de los más vulnerables" as a case study
IX International Congress on teaching cases related to Public and Nonprofit Marketing
International
| Authors | Vanessa Mato-Santiso, Marta Rey-García |
| Place | Coruña, A (España) |
Innovación Social en el ámbito de la Inserción Laboral
I Congreso Internacional "Innovación para el Cambio, Empleo e Inclusión
International
| Authors | Vanessa Mato-Santiso, Marta Rey García, Nuria Calvo |
| Place | Valencia (España) |
Overview of case studies in Spain: commonalities and differences with the Social Services field. The case of work integration.
Social Innovation in Social Services Stakeholder Workshop
International
| Authors | Vanessa Mato-Santiso, Nuria Calvo, Marta Rey-García |
| Place | Coruña, A (España) |
Social Marketing for Social Innovation: The work integration plan of Spanish Red Cross as a case study
VII Congreso Internacional de Casos Docentes en Marketing Público y No Lucrativo
International
| Authors | Vanessa Mato-Santiso, Marta Rey García |
| Organization | Asociación Internacional de Marketing Público y No Lucrativo (AIMPN) |
| Place | Jerez de la Frontera (España) |
Academic or management positions held by teacher.